Privacy Policy

DATED 2020-06-18 · VERSION 20200704_rev01 · COMPARED WITH 20181205_rev01 · ARCHIVE SNAPSHOT

Full text changes — 20181205_rev01 to 20200704_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

1(Updated: September 27, 2018.)
1(Updated: June 18, 2020.)
22
33WPEngine, Inc. ("WP Engine," "we," "us," "our") maintains this Privacy Policy to inform you of our practices with regard to personal data we collect from or about you in connection with our web site (the "Site") or through the provision of our services (the "Services"). We may update this Privacy Policy from time to time. We will notify you of any material change by providing a notice on our web site or, if you are a customer, by whatever other means upon which we have mutually agreed. The current version of this Privacy Policy may be found at [https://wpengine.com/legal/privacy/](https://wpengine.com/legal/privacy/). By using the Site or the Services you acknowledge your consent to the practices described herein.
44
5If you are a customer who is subject to EU privacy laws, the Data Privacy Addendum located at [https://wpengine.com/legal/dpa/](https://wpengine.com/legal/dpa/) as it may be updated from time to time governs the obligations between us with regard to personal data as defined by such laws.
5If you are a customer who is subject to the privacy laws of California or the European Union, the Data Privacy Addendum located at [https://wpengine.com/legal/dpa/](https://wpengine.com/legal/dpa/) as it may be updated from time to time governs the obligations between us with regard to personal data as defined by such laws.
66
71. **Personal data we collect.**
8 1. **Information you give us.**In order for you to use our Services and other features of our Site, we will ask you for some of your personal data (e.g. contact information, name, etc.). The amount and type of information that we gather depends on the nature of the interaction. For example, we ask visitors who would like to comment on our blog to provide a username. Those who purchase Services from us are asked to provide additional information including, as necessary, the personal and financial information required to process transactions. In each case, we collect such information only insofar as is necessary or appropriate to fulfill the purpose of your interaction with us. You can always refuse to supply personal data; however, doing so may prevent you from receiving our Services or engaging in other activities on the Site. In no event will we ever request sensitive personal data (e.g. health information, religious preferences, etc.) from you, and we expressly request that you not provide any such sensitive personal data to us.
9 2. **Web server logs.**As is true of most websites, we gather certain information automatically through your use of the Site. This information may include Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring or exit pages, the files viewed on the Site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and clickstream data to analyze trends in the aggregate and administer the site. We use analytical software to help us understand this information. This software sends information to its licensor. Other sites and companies may also use this software. As a result, the licensor may collect information that, when aggregated by them, allows them to identify you individually. We have no responsibility for this collection and use.
10 3. **Cookies.**We and our partners use cookies and similar technologies to analyze trends, administer the Site, track users' movements around the Site, and gather demographic information about our user base as a whole. You can control the use of cookies at the individual browser level. Ads appearing on our Site may be delivered to you by advertising partners who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers our use of cookies and does not cover the use of cookies by any advertisers. However, data tracking files used by us may also be used by these advertisers and, when combined with other information held by them, be used to identify you personally. For more information on third party cookies and instructions on how to opt-out of those cookies set by members of the National Advertising Initiative, please [click here](http://www.networkadvertising.org/choices/). Or, if you are located in the European Union, please visit the European Interactive Digital Advertising Alliance [here](http://www.youronlinechoices.eu/).
11 4. **Information collected by our customers.**Our customers may collect personal data in connection with the Services we provide to them. WP Engine's customers control the personal data they collect, and WP Engine will not use or disclose that personal data except as authorized or directed by the customer in the course of our provision of the Services and as governed by our agreement with that customer. If your personal data is controlled by one of our customers, and you have concerns about the way that data is managed or wish to exercise your rights with respect to such data (including your rights of access, amendment, or deletion), please contact that customer directly.
122. **How we use personal data.**WP Engine will only use the personal data we collect as reasonably necessary for the following purposes:
71. **Personal data we collect**
8 1. ******Information you give us
9 ******In order for you to use our Services and other features of our
10 Site, we will ask you for some of your personal data (e.g. contact information, name, etc.). The
11 amount and type of information that we gather depends on the nature of the interaction. For example,
12 we ask visitors who would like to comment on our blog to provide a username. Those who purchase
13 Services from us are asked to provide additional information including, as necessary, the personal
14 and financial information required to process transactions. In each case, we collect such
15 information only insofar as is necessary or appropriate to fulfill the purpose of your interaction
16 with us. You can always refuse to supply personal data; however, doing so may prevent you from
17 receiving our Services or engaging in other activities on the Site. In no event will we ever request
18 sensitive personal data (e.g. health information, religious preferences, etc.) from you, and we
19 expressly request that you not provide any such sensitive personal data to us.
20 2. **Web server logs
21 **As is true of most websites, we gather certain information automatically through your use
22 of the Site. This information may include Internet protocol (IP) addresses, browser type, Internet
23 service provider (ISP), referring or exit pages, the files viewed on the Site (e.g., HTML pages,
24 graphics, etc.), operating system, date/time stamp, and clickstream data to analyze trends in the
25 aggregate and administer the site. We use analytical software to help us understand this
26 information. This software sends information to its licensor. Other sites and companies may also use
27 this software. As a result, the licensor may collect information that, when aggregated by them,
28 allows them to identify you individually. We have no responsibility for this collection and use.
29 3. ****Cookies
30 ****We and our partners use cookies and similar technologies to analyze trends,
31 administer the Site, track users' movements around the Site, and gather demographic information
32 about our user base as a whole. You can control the use of cookies at the individual browser level.
33 Ads appearing on our Site may be delivered to you by advertising partners who may set cookies. These
34 cookies allow the ad server to recognize your computer each time they send you an online
35 advertisement to compile information about you or others who use your computer. This information
36 allows ad networks to, among other things, deliver targeted advertisements that they believe will be
37 of most interest to you. This Privacy Policy covers our use of cookies and does not cover the use of
38 cookies by any advertisers. However, data tracking files used by us may also be used by these
39 advertisers and, when combined with other information held by them, be used to identify you
40 personally. For more information on third party cookies and instructions on how to opt-out of those
41 cookies set by members of the National Advertising Initiative, please [click here](http://www.networkadvertising.org/choices/).
42 Or, if you are located in the European Union, please visit the European Interactive Digital Advertising Alliance [here](http://www.youronlinechoices.eu/).
43 4. **Information collected by our customers.**
44 Our customers may collect personal data in connection with the Services we
45 provide to them. WP Engine's customers control the personal data they collect, and WP Engine will
46 not use or disclose that personal data except as authorized or directed by the customer in the
47 course of our provision of the Services and as governed by our agreement with that customer. If your
48 personal data is controlled by one of our customers, and you have concerns about the way that data
49 is managed or wish to exercise your rights with respect to such data (including your rights of
50 access, amendment, or deletion), please contact that customer directly.
512. **How we use personal data
52 **WP Engine will only use the personal data we collect as reasonably
53 necessary for the following purposes:
1354 1. to allow you to use and interact with the Site;
1455 2. to provide the Services to you as our customer;
1556 3. to inform our continued development of the Site and the Services;
16 4. to communicate with you from time to time in response to your requests for information or as may be relevant to your account with us;
57 4. to communicate with you from time to time in response to your requests for information
58 or as may be relevant to your account with us;
1759 5. to send marketing communications related to the services we provide;
18 6. as required by applicable law or legal requirements pertaining to records retention or for internal administrative purposes; or
60 6. as required by applicable law or legal requirements pertaining to records retention or
61 for internal administrative purposes; or
1962 7. as specifically authorized by you in writing.
203. **Disclosure to third parties.**We will not disclose your personal data to third parties except as follows:
633. **Disclosure to third parties**
64 We will not disclose your personal data to third parties except as
65 follows:
2166
2267 1. when we believe disclosure is reasonably required to comply with any law or legal request;
23 2. to enforce our legal and contractual rights, or to protect the rights and safety of others;
24 3. to third parties who help us provide any part of the Site or the Services, to the limited extent required for such help, and on condition that they may not further disclose your data or use it for any other purpose; or
68 2. to enforce our legal and contractual rights, or to protect the rights and safety of
69 others;
70 3. to third parties who help us provide any part of the Site or the Services, to the
71 limited extent required for such help, and on condition that they may not further disclose your data
72 or use it for any other purpose; or
2573 4. as part of a sale of our assets or a merger of our company.
2674
27 We remain responsible for compliance with this Privacy Policy by third parties to whom we disclose your personal data.
75 We remain responsible for compliance with this Privacy Policy by third parties to whom we disclose your
76 personal data.
2877
294. **Procedures to protect personal data.**We have put in place reasonable measures and appropriate procedures for implementing these policies and for safeguarding the personal data we collect. However, we cannot guarantee that personal data we collect will never be disclosed in a manner inconsistent with this Privacy Policy.We follow generally accepted standards to protect the personal data submitted to us, both during transmission and once it is received.
305. **Your rights over personal data that we control.**Upon request, we will provide you with details regarding your personal data that has been collected by us or which is under our control. If you would like to change information that we maintain about you, you may log into your account and change it or submit a support request for any information to which you don't have access or the ability to change yourself. Information covered by this Privacy Policy may be deleted upon your request, provided that such deletion may impact our ability to provide you with the Services. You may also request that we update or correct your personal data by writing us at: WPEngine, Inc. Attn: Legal Department, 504 Lavaca St., Ste. 1000, Austin, Texas 78701, or by sending an email to [\[email protected\]](https://wpengine.com/cdn-cgi/l/email-protection) We will respond to your request within a reasonable timeframe.You may opt-out of receiving most e-mails from us by following the "unsubscribe" instructions provided in the e-mails. Alternatively, you may contact us as described herein. If you are our customer, you may not be able to opt out of all emails, including certain administrative or billing communications which are important to the ongoing maintenance of your account.
784. ****Procedures to protect personal data
79 ****We have put in place reasonable measures and appropriate procedures for implementing
80 these policies and for safeguarding the personal data we collect. However, we cannot guarantee that personal
81 data we collect will never be disclosed in a manner inconsistent with this Privacy Policy.We follow generally accepted standards to protect the personal data submitted to us, both
82 during transmission and once it is received.
835. ****Your rights over personal data that we control
84 ****Upon request, we will provide you with details regarding your personal data that has
85 been collected by us or which is under our control. If you would like to change information that we maintain
86 about you, you may log into your account and change it or submit a support request for any information to
87 which you don't have access or the ability to change yourself. Information covered by this Privacy Policy
88 may be deleted upon your request, provided that such deletion may impact our ability to provide you with the
89 Services. You may also request that we update or correct your personal data by writing us at: WPEngine, Inc.
90 Attn: Legal Department, 504 Lavaca St., Ste. 1000, Austin, Texas 78701, or by sending an email to
91 [\[email protected\]](https://wpengine.com/cdn-cgi/l/email-protection) We will respond to your request within a reasonable timeframe.You may opt-out of receiving most e-mails from us by following the "unsubscribe" instructions
92 provided in the e-mails. Alternatively, you may contact us as described herein. If you are our customer,
93 you may not be able to opt out of all emails, including certain administrative or billing communications
94 which are important to the ongoing maintenance of your account.We may keep your personal data for as long as reasonably required to meet the purposes
95 described herein. Additionally, we will retain this information as required by law, as necessary to
96 comply with our legal obligations, resolve disputes, and enforce our agreements.
976. ****EU-US and Swiss-US Privacy Shield
98 ****We participate in and have certified our compliance with the EU - U.S. Privacy Shield
99 Framework and the Swiss-U.S. Privacy Shield Framework. We are committed to subjecting all personal data
100 received from European Union (EU) member countries and Switzerland, respectively, in reliance on each
101 Privacy Shield Framework, to the Framework's applicable Principles. To learn more about the Privacy Shield
102 Frameworks, visit the U.S. Department of Commerce's Privacy Shield List at [https://www.privacyshield.gov/list](https://www.privacyshield.gov/list).Under the Privacy Shield Frameworks, we are responsible for the processing of personal data
103 that we collect from you and subsequently transfer to a third party acting as an agent on our behalf. We
104 comply with the Privacy Shield Principles for all onward transfers of personal data from the EU and
105 Switzerland including the onward transfer liability provisions.With respect to personal data received or transferred pursuant to the Privacy Shield
106 Frameworks, we are subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In
107 certain situations, we may be required to disclose personal data in response to lawful requests by
108 public authorities, including requests made to meet national security or law enforcement requirements.If you have an unresolved privacy or data use concern that we have not addressed
109 satisfactorily, please contact our U.S.-based third-party dispute resolution provider (free of charge)
110 at [https://feedback-form.truste.com/watchdog/request](https://feedback-form.truste.com/watchdog/request).
31111
32 We may keep your personal data for as long as reasonably required to meet the purposes described herein. Additionally, we will retain this information as required by law, as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
112 Under certain conditions more fully described on the Privacy Shield website located at [https://www.privacyshield.gov/article?id=How-to-Submit-a-Complaint](https://www.privacyshield.gov/article),
113 you may invoke binding arbitration when other dispute resolution procedures have been exhausted.
33114
346. **EU-US and Swiss-US Privacy Shield.**We participate in and have certified our compliance with the EU - U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework. We are committed to subjecting all personal data received from European Union (EU) member countries and Switzerland, respectively, in reliance on each Privacy Shield Framework, to the Framework's applicable Principles. To learn more about the Privacy Shield Frameworks, visit the U.S. Department of Commerce's Privacy Shield List at [https://www.privacyshield.gov/list](https://www.privacyshield.gov/list).Under the Privacy Shield Frameworks, we are responsible for the processing of personal data that we collect from you and subsequently transfer to a third party acting as an agent on our behalf. We comply with the Privacy Shield Principles for all onward transfers of personal data from the EU and Switzerland including the onward transfer liability provisions.
1157. **California Residents
116 **If you are a resident of the State of California, this Section addresses your rights and our
117 obligations under the California Consumer Privacy Act of 2018 ("CCPA"). Terms used in this Section have the
118 same meaning as provided in the CCPA.**Information We Collect
119 **Our Site collects information that identifies, relates to, describes, references, is capable of
120 being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer
121 or device ("personal information"). In particular, our Site has collected the following categories of
122 personal information from visitors within the last 12 months:Category: Identifiers.
123 Examples: A real name, IP address, email address, account name, or other similar identifiers.Category: Personal information categories listed in the California Customer Records statute
124 (Cal. Civ. Code § 1798.80(e)).
125 Examples: A name, address, telephone number, and (if you are applying for a job) your current employment
126 and employment history.
35127
36 With respect to personal data received or transferred pursuant to the Privacy Shield Frameworks, we are subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including requests made to meet national security or law enforcement requirements.
128 Category: Internet or other similar network activity.
129 Examples: Browsing history, search history, information on a consumer's interaction with a website,
130 application, or advertisement.
37131
38 If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third-party dispute resolution provider (free of charge) at [https://feedback-form.truste.com/watchdog/request](https://feedback-form.truste.com/watchdog/request).
132 Category: Geolocation data.
133 Examples: Physical location or movements.
39134
40 Under certain conditions more fully described on the Privacy Shield website located at [https://www.privacyshield.gov/article?id=How-to-Submit-a-Complaint](https://www.privacyshield.gov/article), you may invoke binding arbitration when other dispute resolution procedures have been exhausted.
135 Personal information does not include:
136
137 1. Publicly available information from government records.
138 2. De-identified or aggregated consumer information.
139 3. Information excluded from the CCPA's scope.
140
141 We obtain the categories of personal information listed above from the following categories of
142 sources:
143
144 1. Directly from you. For example, from forms you complete on our
145 website.
146 2. Indirectly from you. For example, from observing your actions on
147 our website or interactions with our advertisers.
148
149 **Use of Personal Information
150 **We may use, or disclose the personal information we collect
151 for one or more of the following business purposes:
152
153 1. To fulfill or meet the reason you provided the
154 information. For example, if you share your name and contact
155 information to request a price quote or ask a question about our
156 products or services, we will use that personal information to
157 respond to your inquiry. If you provide your personal information to
158 purchase a product or service, we will use that information to
159 process your payment and facilitate delivery. We may also save your
160 information to facilitate new product orders or process returns.
161 2. To provide you with support and to respond to your
162 inquiries, including to investigate and address your concerns and
163 monitor and improve our responses.
164 3. To respond to law enforcement requests and as required
165 by applicable law, court order, or governmental regulations.
166 4. As described to you when collecting your personal
167 information or as otherwise set forth in the CCPA.
168 5. We will not collect additional categories of personal
169 information or use the personal information we collected for
170 materially different, unrelated, or incompatible purposes without
171 providing you notice.
172
173 **Sharing Personal Information
174 **We disclose all of the above categories of personal
175 information to our third-party service providers subject, in each case,
176 to a written contract that describes the business purpose of the
177 disclosure and requires the recipient to both keep that personal
178 information confidential and not use it for any purpose except
179 performing the contract.
180
181 **Sales of Personal Information
182 **We do not and will not sell your personal information.
183
184 **Access to Specific Information and Data Portability
185 Rights
186 **You have the right to request that we disclose certain
187 information to you about our collection and use of your personal
188 information over the past 12 months. Once we receive and confirm your
189 verifiable consumer request, we will provide:
190
191 1. The categories of personal information we collected
192 about you.
193 2. The categories of sources for the personal information
194 we collected about you.
195 3. Our business or commercial purpose for collecting or
196 selling that personal information.
197 4. The categories of third parties with whom we share that
198 personal information.
199 5. The specific pieces of personal information we collected
200 about you (also called a data portability request).
201 6. The categories of personal information we sold to a
202 purchaser, and the categories of recipients.
203 7. The categories of personal information we disclosed for
204 a business purpose, and the categories of recipients.
205
206 **Deletion Request Rights
207 **You have the right to request that we delete any of your
208 personal information that we collected from you and retained, subject to
209 certain exceptions. Once we receive and confirm your verifiable consumer
210 request, we will delete (and direct our service providers to delete)
211 your personal information from our records, unless an exception applies.
212
213 We may deny your deletion request if retaining the information
214 is necessary for us or our service provider(s) to:
215
216 1. Complete the transaction for which we collected the
217 personal information, provide a good or service that you requested,
218 take actions reasonably anticipated within the context of our
219 ongoing business relationship with you, or otherwise perform our
220 contract with you.
221 2. Detect security incidents, protect against malicious,
222 deceptive, fraudulent, or illegal activity, or prosecute those
223 responsible for such activities.
224 3. Debug products to identify and repair errors that impair
225 existing intended functionality.
226 4. Exercise free speech, ensure the right of another
227 consumer to exercise their free speech rights, or exercise another
228 right provided for by law.
229 5. Comply with the California Electronic Communications
230 Privacy Act (Cal. Penal Code § 1546 et. seq.).
231 6. Engage in public or peer-reviewed scientific,
232 historical, or statistical research in the public interest that
233 adheres to all other applicable ethics and privacy laws, when the
234 information's deletion may likely render impossible or seriously
235 impair the research's achievement, if you previously provided
236 informed consent.
237 7. Enable solely internal uses that are reasonably aligned
238 with consumer expectations based on your relationship with us.
239 8. Comply with a legal obligation.
240 9. Make other internal and lawful uses of that information
241 that are compatible with the context in which you provided it.
242
243 **Exercising Access, Data Portability, and Deletion
244 Rights
245 **To exercise the access, data portability, and deletion rights
246 described above, you can contact us by email at [\[email protected\]](https://wpengine.com/cdn-cgi/l/email-protection) or by
247 phone at (877) 973-6446. Only you, or a person registered with the
248 California Secretary of State that you authorize to act on your behalf,
249 may make a verifiable consumer request related to your personal
250 information. You may also make a verifiable consumer request on behalf
251 of your minor child.
252
253 You may only make a verifiable consumer request for access or
254 data portability twice within a 12-month period. The verifiable consumer
255 request must:
256
257 1. Provide sufficient information that allows us to
258 reasonably verify you are the person about whom we collected
259 personal information or an authorized representative.
260 2. Describe your request with sufficient detail that allows
261 us to properly understand, evaluate, and respond to it.
262
263 We cannot respond to your request or provide you with personal
264 information if we cannot verify your identity or authority to make the
265 request and confirm the personal information relates to you. We will
266 only use personal information provided in a verifiable consumer request
267 to verify the requestor's identity or authority to make the request.
268
269 **Response Timing and Format
270 **We endeavor to respond to a verifiable consumer request within
271 45 days of its receipt. If we require more time, we will inform you of
272 the reason and extension period in writing. We will deliver our written
273 response by mail or electronically, at your option. Any disclosures we
274 provide will only cover the 12-month period preceding our receipt of
275 your request. The response we provide will also explain the reasons we
276 cannot comply with a request, if applicable. For data portability
277 requests, we will select a format to provide your personal information
278 that is readily useable and should allow you to transmit the information
279 from one entity to another entity without hindrance, specifically by
280 electronic mail communication.
281
282 We do not charge a fee to process or respond to your
283 verifiable consumer request unless it is excessive, repetitive, or
284 manifestly unfounded. If we determine that the request warrants a fee,
285 we will tell you why we made that decision and provide you with a cost
286 estimate before completing your request.
287
288 **Non-Discrimination
289 **We will not discriminate against you for exercising any of
290 your CCPA rights. Unless permitted by the CCPA, we will not:
291
292 1. Deny you goods or services.
293 2. Charge you different prices or rates for goods or
294 services, including through granting discounts or other benefits, or
295 imposing penalties.
296 3. Provide you a different level or quality of goods or
297 services.
298 4. Suggest that you may receive a different price or rate
299 for goods or services or a different level or quality of goods or
300 services.
301
302 However, we may offer you certain financial incentives
303 permitted by the CCPA that can result in different prices, rates, or
304 quality levels. Any CCPA-permitted financial incentive we offer will
305 reasonably relate to your personal information's value and contain
306 written terms that describe the program's material aspects.
307 Participation in a financial incentive program requires your prior opt
308 in consent, which you may revoke at any time.
309
310 California's "Shine the Light" law (Civil Code Section §
311 1798.83) permits users of our Website that are California residents to
312 request certain information regarding our disclosure of personal
313 information to third parties for their direct marketing purposes. To
314 make such a request, please send us an electronic message through our
315 website or write us at our address listed on our webpage.