Privacy Policy

ARCHIVED 2015-03-09, DATE APPROXIMATE · VERSION 20150309_rev01 · COMPARED WITH 20140801_rev01

Full text changes — 20140801_rev01 to 20150309_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

+Last updated: May 16, 2013
+\*\*NOTICE: Unity published its new privacy policy (below) on March 1, 2015. If you start using the Unity products or services on or after March 1, 2015, this policy governs Unity's collection and use of your information. If you used the Unity products or services before March 1, 2015, the collection and use of your information is currently governed the policy you accepted when you started using the relevant service, including ad, game replay and analytics services offered by Playnomics, Applifier or Everyplay. However, if you continue to use Unity products or services on or after April 1, 2015 this policy will govern the collection and use of your information.
+Unity Technologies ApS ("Unity", "our", "us" or "we") provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of information we receive from users of:
+## Table of Contents
+- [http://unity3d.com/](https://unity3d.com/) ("the Site")
+- the Unity Editor game development software; the Unity Player runtime software included or downloaded with any content created with the Unity Editor; the Unity Union game distribution and publication service; and the Unity Asset Store (collectively the "Services"), including users who access and use the Services through a mobile device.
+### 1\. Frequently asked questions
+This Privacy Policy applies only to information that you provide to us or that we collect through the Services and to certain non-identifiable usage data collected via Google Analytics when you play games developed with the Unity Editor or games published or distributed by Unity.
+### 2\. Overview
+This Privacy Policy may be updated from time to time. We will notify you of any material changes by posting the new Privacy Policy on the Site. You are advised to consult this Privacy Policy regularly for any changes. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Unity Terms of Use
+### 3\. Information we may collect or receive
+## Information Collection and Use
+### 4\. How we use the information we collect or receive
+Our primary goals in collecting information are to provide, administer and improve our Services and software, and to enable users to enjoy and easily navigate and interact with the Services and Unity software.
+### 5\. Information sharing
+### Personal Information.
+### 6\. Our policies concerning children
+We will collect personal information when you:
+### 7\. Accessing/Updating your information
+- register with us through the Services and create a Unity Account,
+- submit your resume to apply for a position with Unity,
+- make a purchase via the Services,
+- submit and/or sell assets, content or games via the Services,
+- submit a request for technical support,
+- submit a request for information about the Services,
+- download, register, and/or install any Unity software, or
+- post any content via the Services.
+### 8\. Your choices about Unity's collection and use of your information
+This refers to information about you that can be used to contact or identify you (**"Personal Information"**). Personal Information includes, but is not limited to, your name, company, phone number, credit card or other billing information, email address and home and business postal addresses.
+### 9\. International operations and transfers out of Switzerland and the EEA
+We use your Personal Information mainly to provide and improve the Services, complete your transactions, enforce licensing terms, and administer your inquiries. We may also use your Personal Information to contact you with Unity newsletters, marketing or promotional materials and other information that may be of interest to you. If you decide at any time that you no longer wish to receive such communications from us, you may follow the unsubscribe instructions provided in any of the communications or opt-out of receiving such communications via the Services (See **"Changing or Deleting Information"**, below).
+### 10\. Safeguards
+### Non-Personal Information.
+### 11\. Changes to this privacy policy
+- We also collect other information that does not identify you that you provide as part of registration and through your use of the Services ("Non-Personal Information").
+- When you download and install the Unity game development software, we will collect certain Non-Personal Information, including your IP address, operating system, username, host name, and hardware ID, during your first use of the software. When you use the Unity game development software, the software may automatically make Internet connections to check for updates, validate your license keys, and provide us with anonymous usage statistics.
+- In order to use certain aspects of Unity's free services and software, you may also be required to complete a survey asking you to provide additional information about yourself and your interests that can be used by Unity to better tailor its services and offers to you.
+- When you install or play games or content developed with the Unity Editor (which will either contain or require the download and installation of the Unity Player), we may collect some or all of the following Non- Personal Information about your system or device during your first use of the software:
+### 12\. California privacy rights
+### 13\. Links to sites and services operated by others
+### 14\. Contact us
+### 15\. Cookie and Ad Policy
+## 1\. Frequently Asked Questions - FAQs
+Because we realize that privacy policies tend to be long and not terribly exciting, we've developed these FAQs to provide shortcuts to certain information in our Privacy Policy. These shortcuts are intended to enhance rather than replace the important notices we provide in our complete Privacy Policy. The complete version of our Privacy Policy governs our collection, use, storage and sharing of information we collect or receive from you.
+### Q: I am a game developer that uses Unity software to build my game, what should I know?
+A: You can access and update your account info by logging into the Unity Store and navigating to the My Account page. We collect Log Info, including IP Address and device data, related to your visits to our site. We use analytics services to understand how developers use our software in order for Unity to improve its software and services. We also include certain device data collection in the runtime of the Software which is incorporated into the applications you create with the software. You should be sure that your privacy policy explains to your players the variety of technical information that is collected and shared with third parties like Unity. If you use Unity developer services such as mobile advertising and analytics you read the applicable FAQs below and our Cookie and Ad Policy at the end of this page.
+### Q: I use the forums on the Unity web site, what should I know?
+A: When you post comments on our forums, visitors and other forum users will be able to see your username, photo and comments. When you post, you should assume that all the information you provide is public.
+### Q: I play a game built with Unity software, what should I know?
+A: Unity has probably collected some or all of the following information about your device: Unique device identifier generated from the device MAC/IMEI/MEID (which we immediately convert into a different number using a one way hash); IP address; Device manufacturer and model; the operating system and version running on your system or device; browser type; language; the make of the CPU, and number of CPUs present; the graphics card type and vendor name; graphics card driver name and version (example: "nv4disp.dll 6.10.93.71"); which graphics API is in use (example: "OpenGL 2.1" or "Direct3D 9.0c"); amount of system and video RAM present; current screen resolution; version of the Unity Player; version of the Unity Editor used to create the content; a number describing whether the player is running on Mac, Windows or other platforms; and a checksum of all the data that gets sent to verify that it did transmit correctly; application or bundle identification ("app id") of the game installed. Some Unity developers use Unity's analytics and ad services which collect additional information. See FAQs on Unity Analytics and Unity Ads below.
+### Q: That seems like a lot of data, why so much?
+A: We try to limit the collection of this information from any one player or device; however, certain operating systems do not permit us to note that the info has already been collected. This means that the data may be sent to Unity each time you start the game. We use the information to make decisions about which platforms, operating systems and versions of them should be supported by our game development software. We aggregate this data and make it available to developers at [stats.unity3d.com](https://unity3d.com/stats.unity3d.com). This data helps us improve our Services and helps developers improve their apps.
+### Q: I play a game that uses Unity Analytics, what do I need to know?
+A: At the developer's request, Unity has collected device information, like IP Address and device identifiers, as well as events completed or actions taken within the game, including level, number of credits, time it took you to earn them, metadata about in-game communications, the value and details of purchases. Using our systems the developer of the game has ongoing access to this data. Other Unity customers may have access to aggregated reports about game activity in general across a number of games. These reports are based, in part, on your information, but do not specifically identify you or your device. If the developer uses Unity Analytics, the game was built using Unity's game development software so be sure to review FAQ # 1.
+### Q: I received an ad from Unity Ads, what do I need to know?
+A: Unity Ads has probably collected device information, like IP Address and device identifiers, as well as information regarding the delivery of the ad and your interaction with it, which will be shared with ad publishers and attribution companies. If Unity provides personalized advertising, it will provide you notice and an ability to opt-out of such interest based advertising. Please review our Cookie and Ad Policy at the end of this page to learn more about how to exercise choice with regard to personalized ads.
+### Q: What are device identifiers, like IDFA or fingerprints, and why do you collect them?
+A: Like many other providers of mobile apps instead of requiring users to create an account and log in to it each time they access one of our apps, Unity and others using our products may opt to recognize the user's device. Device IDs are also used for functions that require Unity to recognize devices across various apps. For example, if we want to effectively limit the number of ads a particular device receives about our apps, we or an ad network delivering ads on our behalf needs to recognize the device across apps.
+### Q: I use Unity's game replay service (Everyplay), what do I need to know?
+A: Unity has probably collected one or more device identifiers and your IP address as well as your activity within the service. If you have created an account with Unity's game replay service, Unity has received any information you actively provided when setting up your account, including email address and username. Our primary use of your data will be provision of the game replay platform and all its features, including analysis and improvement. You can access and update your account info by visiting [Everyplay](https://everyplay.com/) and navigating to the user settings page. Also:
+- When you create an account or profile your username, profile photo, cover photo, user description, users that you follow and users that follow you will all be public, which means that anyone can see that information and we may share it.
+- Replays that are set to public will be viewable by anyone AND the service or the relevant Developer may use the replay to promote the service or the relevant game.
+- When you comment on, share or like a replay using the Unity game repaly platform, your replay, including any audio or video narration you attached to the replay, like or comments will be visible to others.
+- When you share a replay on a social network - depending on your privacy settings at the relevant social network, some users of the relevant social network will see the replay.
+### Q: I sell assets in the Unity Asset Store, what do I need to know?
+A: Unity has probably collected information about your device, including IP Address, and your use of the site as well as any information you actively provided when you created your account. Our primary uses of your information will be to facilitate your placement of assets in the store and ensuring that you are paid in accordance with our agreement. Other uses might include, sending you updates on changes or promotions in the Asset Store. You can access and update your account info by logging in to the Asset Store and visiting the Publisher Administration page. Also, when you publish or provide assets for license on the Asset Store your seller name and other information in your Publisher profile will be visible.
+### Q: I bought an asset in the Unity Asset Store, what should I know?
+A: Unity has probably collected information about your device, including IP Address, and your use of the site as well as any information you actively provided when you created your account. Our primary uses of your information will be to facilitate your access to the Asset Store and any assets you have purchased. Other uses might include sending you updates on changes or promotions in the Asset Store. You can access and update your account info by logging in to Asset Store and visiting your My Account page.
+### Q: I play a game published by Unity, what should I know?
+A: Unity or the game developer has probably collected your device information, like IP Address and device identifier, as well as events completed within the game. See FAQ 3) above. Additionally, Unity has collected any information you have actively shared, such as any username that you created. Our primary use of your information will be ongoing provision of the game. Other uses might include analyzing your usage to personalize the game to you or to improve it generally. If you wish to access your information or delete your game account, send an email to privacy@unity3d.com.
+## 2\. Privacy Policy overview
+Unity Technologies and its subsidiaries and affiliates (collectively "Unity") offer a variety of products and services for game developers and game players that will be referred to in this policy as the "Service" or "Services." Because we'd like to avoid excessive formality and to make this policy more readable, the policy will often refer to Unity as "we" or "us" and to the reader as "you" or a User. When we say "device" we mean any device, including desktop, laptop, PC or Mac computers, smartphones, tablets, or any other device that is used to access the Service. When we say "Developer", we mean a third party that develops and/or distributes a game or other app made with Unity software and/or a game using Unity services. By using the Service, you agree to this Privacy Policy and that we may transfer your data to the United States.
+This privacy policy governs our information practices for the Service, which includes any websites, where a link to this policy is provided. It describes how we collect, use, share, and protect information from Developers, Players, ad recipients, or people browsing our sites (collectively "Users"), when Users interact with or use our Service. This includes when Users:
+- Visit Unity websites
+- License and download Unity's game and app development software ("Unity Software")
+- License and download third party assets from, or offer your assets in, the Unity Asset Store accessed from the Unity Software
+- Use Unity Developer services such as Unity Cloud Build, Unity Analytics and Unity Ads
+- Play games or use applications developed by Developers using Unity Software
+- Play games or use applications that employ Unity Analytics to help Developers understand how their games and applications are used
+- Play games or use applications that display ads delivered by Unity Ads
+- View, post and comment on game video content (replays) or communicate with other Users in connection with Unity's game replay service currently known as Everyplay
+- Play games that are distributed or published by Unity
+We receive information about Users, their devices, locations and interactions with the Service primarily in two ways:
+- Actively: When Users actively provide us with information. For example, when a player creates an account with Unity, he or she will type in a name, user name and email address and may be required to provide a date of birth.
+- Passively: When our systems automatically collect information about browsers and devices and certain activity within the Service. For example, when players access games that employ Unity Analytics, our systems (with assistance from the Developers who want our help to analyze the use of their games) may automatically collect a variety of information, including device name, device fingerprint and other unique identifiers from User devices and/or User game activity.
+## 3\. Information we may collect or receive (depending on which product or service is used)
+### Information that you or others actively provide, including:
+- Name
+- Age or date of birth
+- Gender
+- Username
+- Profile photo
+- Email address
+- Physical or mailing address
+- Phone number
+- Name and contact information for a business or organization
+- Password(s) that Users create to access parts of the Service
+- Billing or financial account information and tax or government IDs:
+    - When Users provide payment (e.g. credit card) information to make a purchase, that information is sent to payment processors who assist Unity. Unity's payment systems are not designed to store credit card numbers.
+    - When Users, such as publishers in the Asset Store, provide us with the information we need to send them payments.
+- Social network information: When you log in to our products with a social network account, you may have the option of sharing information such as the name you use on that network and your friends list or other information that that the third party social network chooses to share with Unity.
+- Players and other Users may share information with us that we store on their behalf and use to enhance their experiences. For example, in Unity's game replay service, Users may be able to upload contacts so they can make connections or to have invitations sent to friends.
+- For certain Developer Services such as Unity Cloud Build or Unity Analytics, Developers may provide game information and credentials, including source control information as well as codes and keys services.
+- Location information:
+    - Users can actively provide specific location information in certain account registration processes or when providing payment information, such as a billing address.
+    - Users can choose to share the specific location of their device by permitting games and apps, including those published by Unity or those that use Unity Analytics, to access it through the GPS functionality on their device.
+### Information that is passively collected by Unity (often automatically), including:
+- Device Information: including digital fingerprint, and various unique identifiers, such as IDFA, Android Ad ID, IDFV, MAC address, when, for example:
+    - Players access games provided by Developers that are developed with Unity Software
+    - Players access games in which the Developer employs Unity Analytics to understand the use of their games and improve the player experience
+    - Players receive ads delivered by Unity Ads
+    - Players access games provided by Developers that offer Unity's game replay service
+    - Players access games published by Unity
+- Location information: Our systems (like most used on the web) automatically collect an IP Address when Users access the Service. IP addresses can be used to learn about the general location (e.g. city, state and country) of the user's point of access to the web.
+- Game play activity and actions: When you play a game utilizing Unity Analytics, certain game activities such as play session information and monetization events are collected.
+- Information actively provided by users of games or apps using Unity Analytics may be shared by Developers with Unity (at the Game Publisher's option) and it may include name, email address, birthdate, gender and app user ID number.
+- App list: After Players receive notice and do not opt-out, Unity may collect the names and application identifiers ("app id") of some or all of the applications installed on your mobile device, when Players receive ads delivered by Unity Ads.
+- Log in information: When you access our Service or products that use an aspect of our Service, we may log a variety of technical information ("Log Info"), including:
+    - IP Address;
+    - Device information, including device name and IDs, hardware model, operating system and version, and mobile network information
+    - Browser information
+    - Cookie information
+    - Date/time of access
+    - Requested page(s)
+    - Referring page(s)
+- Player Device information: When you play a game built with Unity Software, the Developer may allow Unity to collect some or all of the following information when you use the game:
+    - Unique device identifier generated from the device MAC/IMEI/MEID, which we alter to limit the ability to identify the relevant device in the future
+    - An advertising ID, such as the Apple IDFA or the Android Ad ID
+    - IP address
     - Device manufacturer and model
+    - The operating system and version running on your system or device;
+    - Browser type;
+    - IP address;
+    - Unique device identifier generated from the device MAC/IMEI/MEID;
+    - Language;
+    - The make of the CPU, and number of CPUs present;
+    - The graphics card type and vendor name;
+    - Graphics card driver name and version (example: "nv4disp.dll 6.10.93.71");
+    - Which graphics API is in use (example: "OpenGL 2.1" or "Direct3D 9.0c");
+    - Amount of system and video RAM present;
+    - Current screen resolution;
+    - Version of the Unity Player;
+    - Version of the Unity Editor used to create the content;
+    - A number describing whether the player is running on Mac, Windows or other platforms; and
+    - A checksum of all the data that gets sent to verify that it did transmit correctly.
+    - Application or bundle identification ("app id") of the game installed.
+- When you download, install, and play games published or distributed by Unity, we may collect Non-Personal Information, including your IP address and, as well as anonymous usage statistics about your interactions with the game.
+- We may combine Personal and Non-Personal Information that we collect from you with information we obtain about you from third parties (e.g., updated contact information and additional demographic information). We may also combine your Personal Information with Non-Personal Information and aggregate it with information collected from other Unity Users (defined below) to customize your user experience, to improve the quality and value of the Services, to inform you about Unity products and services that may be of interest to you, and to analyze and understand how our Services are used.
+    - The operating system and version running on your system or device
+    - Browser type
+    - Language
+    - The make of the CPU, and number of CPUs present
+    - The graphics card information, such as type, vendor and driver name, version and graphics API
+    - Amount of system and video RAM present
+    - Current screen resolution
+    - Unity Player and Unity Editor versions
+    - Operating system identifier (e.g., Mac, Windows, etc.)
+    - A checksum of all the data that gets sent to verify that it did transmit correctly
+    - App id of the game installed
+- Developer Software information: When you use the Unity Software to develop games and apps, we will collect IP address, operating system, username, host name, and hardware ID, during your first use of the software. When you use Unity Software, the software may automatically make Internet connections to check for updates, validate your license keys, and provide us with anonymous usage statistics. We may employ third party analytics services such as Google Analytics to collect and analyze Developers' use of the Unity Software.
+- Unity Cloud Build information: If you use Unity Cloud Build services, our systems are designed to track the progress of builds and to alert you and us when key steps have been completed.
+- Cookies and choices concerning Unity Ads:
+    - Unity and others working on Unity's behalf may employ cookies and related technologies to store information on or read information from your browser or device. The technologies used for these purposes may include: (i) cookies; (ii) web beacons; (iii) tracking pixels; and/or (iv) local shared objects (also known as flash cookies). To learn more see our Cookie and Ad Policy.
+    - Unity may collect information including the app list to provide personalized ads. To learn more see our Cookie and Ad Policy .
+    - Third party advertisers (and the ad networks they use) who place ads within the Service may use cookies or related technologies to deliver ads. To learn more about the use of cookies and related technologies within the Service see our Cookie and Ad Policy.
+- Other information: We may obtain additional information about you from third parties such as marketers, partners, researchers, and others. We may combine information that we collect from you with information about you that we obtain from such third parties and information derived from any other subscription, product, or service we provide.
+_Log Data._ When you use the Services, our servers automatically record information about your interactions with the Services ("Log Data"). This Log Data may include information such as your IP address, browser type, the webpage you were visiting before you came to our Services, pages of our Services that you visit, the time spent on those pages, information you search for on our Services, access times and dates, and other statistics. We use this information to monitor and analyze use of the Service, to administer the Services, to improve the Services, and to better tailor the Services to our users' needs. We may also use your IP address and your language settings to discern your general location, and use that information to customize the Services for that location.
+## 4\. How we use the information we collect or receive
+### Cookie Policy
+We primarily use the information we collect to provide, administer and improve our Service and the Unity Software. We use your information for the following purposes:
+Like many websites, we use "cookies" to collect information. A cookie is a small data file that we transfer to your computer's hard disk for record-keeping purposes. We utilize session ID cookies to enable certain features of the Services, to better understand how you interact with the Services and to monitor aggregate usage by Unity Users and web traffic routing on the Services. Session cookies are deleted from your computer when you log off from the Services and Site and then close your browser. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all portions or all functionality of the Services.
+- To create, administer and troubleshoot accounts, products and services we provide
+- To credit or accept payments
+- To provide technical support and respond to inquiries
+- To prevent fraud, enforce the relevant terms of service or licenses, and protect Users
+- To analyze use of the relevant ad, site, game, product, or software; test changes and improvements; to personalize your experiences, and; to identify and suggest connections with other users
+- To perform analytics and research aimed at improving the accuracy, effectiveness, usability, or popularity of products and services that Unity and Developers provide
+- To create and share statistics and reports regarding aggregate usage of Unity-powered apps
+- To enable user-to-user communications
+- To link to or combine with other information we have gathered
+- To deliver and target advertising, including personalized ads
+- To inform Users of new products and services, including promotional offers
+- To contact you with information that we believe will be of interest to you
+We may also allow certain third parties who perform analytic and marketing functions for us to place cookies on your browser to collect non-personal information about your use of the Services. We neither have access to, nor does this Privacy Policy govern, the use of cookies or other technologies that may be placed on your computer, mobile phone, or other device you use to access the Services by non-affiliated, third-party ad technology, ad servers or ad networks. If you are interested in more information about tailored advertising and your choices to prevent third parties from delivering tailored advertising, please visit the following links:
+## 5\. Sharing information
+- [http://www.networkadvertising.org](http://www.networkadvertising.org/)
+- [http://www.networkadvertising.org/choices](http://www.networkadvertising.org/choices)
+- [http://www.aboutads.info](http://www.aboutads.info/)
+### How we might share the information we collect or receive
+Please note that to the extent advertising technology is integrated into a mobile application published by Unity or developed with the Unity Editor, you may still receive in application advertisements even if you opt-out of tailored advertising. If you are using an iOS device and you do not want to receive tailored in-application advertisements that relate to your interests, you may opt-out by accessing the following link on your device. http://oo.apple.com. If you are using an iOS6 device, you also may limit the delivery of tailored advertisements by: Open Settings and tap "General" then tap "About"; Scroll to the bottom of About and tap "Advertising"; Flip "Limit Ad Tracking" to ON. If you are using an Android device and you do not wish to receive tailored in-application advertisements, you can visit Google's Ads Preferences page from a browser on your device and make your choices there.
+- Third party service providers: We provide User information to other companies who perform services on Unity's behalf. For example, we may employ service providers to process payments; host or store our data; deliver email messages or analyze data. We instruct these service providers to use the information only as necessary to provide the services we have requested.
+- With certain Asset Store sellers: We provide customer information, such as an email address, when you purchase or license certain products (like SDKs) to the sellers of those products in our Asset Store. We provide this information to assist the provider with fulfilling your purchase(s).
+- Safety, security and compliance with the law: Your information, and the contents of all of your online communications to or within the Service (including without limitation chat text, voice communications, IP addresses and your personal information) may be accessed and monitored as necessary to provide the Service and may be disclosed in the following circumstances:
+    - (i) when we have a good faith belief that we are required to disclose the information in response to legal process (for example, if we receive a court order, search warrant, subpoena, or similar legal process)
+    - (ii) to satisfy any applicable laws or regulations
+    - (iii) if we believe that the Service is being used in the commission of a crime, including to report such criminal activity or to exchange information with other companies and organizations for the purposes of fraud protection and credit risk reduction
+    - (iv) when we have a good faith belief that there is a meaningful risk that poses a threat to the safety of you, another person or the public generally
+    - (v) in order to protect the rights or property of Unity, including to enforce the terms and licenses that govern the use of the Services.
+- Sale or merger: In the event that Unity explores or undergoes a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, we may share or transfer all of your information, including personal information.
+- Developers using Unity Analytics will have ongoing access to data about the users of their games and apps and any associated data, such as user ID, device ID, and actions completed within the game.
+- Advertising:
+    - By Unity Ads - Developers may ask us to use the data collected in their apps to place or personalized ads in their apps and elsewhere. This usage will permit other parties, such as publishers and attribution companies, to learn about the devices that received, viewed or interacted with ads.
+    - Third party products and services - as discussed in our Cookie and Ad Policy and elsewhere, we may permit advertisers and their agents to use cookies or related technologies within the Service to store information on or read information from your browser or device so that they can optimize their advertising campaigns, including to frequency cap and deliver targeted ads.
+- With your consent: We may share your information for other purposes if (i) you direct us to do so or (ii) you consent to such sharing.
+- De-identified and aggregated information: Some of the information we collect does not directly identify you or your device. We may modify other information that can identify you or your device to limit or prevent such identification by de-identifying it or aggregating it. We can share de-identified or aggregated information to any third party without restriction and use it for any purpose.
+_Other Technologies._ We may use standard Internet technology, such as Web beacons (also called clear GIFs or pixel tags) and other similar technologies, to deliver or communicate with cookies and track your use of the Services. We also may include web beacons in e-mail messages or newsletters to determine whether messages have been opened and acted upon. The information we obtain in this manner enables us to improve our existing Services, create new Services, and measure the overall effectiveness of our online content, marketing campaigns, and the Services.
+### How your actions can result in sharing with others
+## Phishing
+Sharing can happen within our Services and outside it when you take certain actions. For example:
+Identity theft and the practice currently known as "phishing" are of great concern to Unity. Safeguarding information to help protect you from identity theft is a top priority. We do not and will not, at any time, request your credit card information, your Account information, login password, or national identification numbers in a non-secure or unsolicited e-mail or telephone communication.
+- When you create an account or profile on Unity's game replay service, your username, profile photo, cover photo, user description, users that you follow and users that follow you will all be public, which means that anyone can see that information and share it. Also any replay or video, including those that you narrate with audio or face-cam, that is marked as public can be used or re-used by the relevant Developer or the Service to promote or market the service and the underlying game.
+- When you comment on, share or like a replay using Unity's game replay service, your replay, like or comments will be visible to other users.
+- When you share a replay on a social network - depending on your privacy settings at the relevant social network, some users of the relevant social network will be able to see the replay
+- When you post comments on our forums, visitors and other forum users be able to see your username, photo and comments.
+- When you publish or provide assets for license on the Asset Store your seller name and other information in your Publisher profile will be visible.
+## Information Sharing and Disclosure
+## 6\. Our policies concerning children
+Asset Store Submissions. If you choose to submit any asset to the Asset Store, other users of the Services will see your seller name and the information you have made available on your Publisher profile.
+The Services are intended for general audiences and Unity does not knowingly collect any personal information from children.
+Unity Community. If you choose to post a question, comment, or other content in the Unity Feedback, Unity Answers, or Unity Forums areas of the Services, other users of the Services will be able to see the content you have posted. They will also be able to see the username you used to register with the particular area of the Services and any other information you may choose to make public. If you choose to sign in to your Unity Feedback account using your Facebook, Google, or other social networking site ("SNS") login, we will collect, store, and use in accordance with this Privacy Policy any information available to us via the SNS interface.
+- If any party becomes aware that a child under the age of 13 has provided us with personal information, they should contact us at privacy@unity3d.com.
+- Some third parties, such as platform providers like the iTunes Store or Google Play may provide age-based ratings on some of the apps developed by Developers. These ratings shall have no bearing on this limitation. Third parties may also provide content categories on some of the Services. These categories shall have no bearing on this limitation.
+Non-Personal Information. We may aggregate and/or anonymize information collected by the Services or via other means so that the information does not identify you. Our use and disclosure of aggregated, anonymized, and other Non-Personal Information is not subject to any restrictions under this Privacy Policy, and we may disclose it to others without limitation for any purpose.
+## 7\. Accessing/Updating your information
+Service Providers. We may use third parties to provide certain functions of the Services on our behalf (e.g., without limitation, maintenance services, database management, payment processing, web analytics, and improvement of the Services), to communicate with you on our behalf, or to assist us in analyzing how our Services are used (e.g., surveys). These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
+We provide Users with a variety of ways to access and update their information as described below.
+Compliance with Laws and Law Enforcement. Unity cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of Unity or a third party, to protect the safety of the public or any person, or to prevent or stop activity we may consider to be, or to pose a risk of being, illegal, unethical or legally actionable activity.
+### Unity's game replay service (Everyplay)
+Business Transfers. Unity may sell, transfer or otherwise share some or all of its assets, including your Personal Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.
+- Developers: Log in and navigate to the edit profile page to view and update your information.
+- Users: Log in to [Everyplay](https://everyplay.com/) and navigate to the user settings page by using the drop down menu on the profile tab. On the user settings page you can view and update your profile description, avatar, and cover photo. You can also change your password and delete your profile.
+## Changing or Deleting Your Information
+### Unity Software
+All Unity Account holders may review, update, correct or delete the Personal Information provided during registration by contacting us at [privacy@unity3d.com](mailto:privacy@unity3d.com). If you completely delete all such information, then your Account may become deactivated. If you would like us to delete your Account in our system, please contact us at [accounts@unity3d.com](mailto:accounts@unity3d.com) with a request that we delete your Personal Information from our database. We will use commercially reasonable efforts to honor your request. We may retain an archived copy of your records as required by law or for legitimate business purposes.
+Developers: Log in to the [Unity Store](https://store.unity3d.com/) and navigate to the My Account page to view and update your information.
+## Security
+### Asset Store
+Unity is very concerned with safeguarding your information. We employ commercially reasonable physical, technological, and administrative security measures and attempt to ensure they are applicable under the circumstances. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
+Sellers: Log in to the [Asset Store](https://www.assetstore.unity3d.com/) and visit your Publisher Administration page to view and update your information.
+Purchasers: Log in to the [Asset Store](https://www.assetstore.unity3d.com/) and visit your My Account page to view and update your information.
+## International Transfer
+### Unity Ads
+We operate the Services in Denmark, the United States, the United Kingdom, Japan, and South Korea and, depending on your country of residence, the submission of Personal Information via the Services may involve some transfer of personal information to Denmark, the United States, the United Kingdom, Japan, or South Korea. You should be aware that privacy laws in Denmark, the United States, the United Kingdom, Japan, or South Korea may not provide protections equivalent to those of your country of residence. We have taken steps to ensure that appropriate levels of protection necessary to maintain the security and quality of your Personal Information are in place and that any transferred data is processed only in accordance with this Privacy Policy. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
+Publishers and Advertisers: Log in to your account and navigate to the Settings page where you can view and update your information.
+## Links to Other Sites and Services
+### Unity Cloud Build
+We have relationships with third-party providers to handle certain functions of the Services. In certain cases, these providers may collect information from you directly and the collection and use of such information will be subject to the provider's Privacy Policy, which may differ from this Privacy Policy. In those cases, the provider's logo and a link to the provider's website will be visible. Our Services also contain links to other websites, online services or applications (each a "Third Party Service"). If you click on a third party link, you will be directed to that third party's website or online service. The fact that we link to a Third Party Service is not an endorsement, authorization or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over Third Party Services. Such Third Party Services may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other websites and online services follow different rules regarding the use or disclosure of the Personal Information you submit to them. We encourage you to read the privacy policies or statements of the other Third Party Services you visit.
+Developers: Log in to your account and navigate to the My Account page to view and update your information.
+## Our Policy Toward Children
+### Community, including Forums and Answers
+The Services are intended for general audiences and do not knowingly collect any personal information from children. If a parent or guardian becomes aware that his or her child under the age of 13 has provided us with Personal Information without their consent, he or she should contact us at [accounts@unity3d.com](mailto:accounts@unity3d.com) and we will remove the information.
+Log in to the [Unity website](https://accounts.unity3d.com/) and navigate to the settings page.
+## Contacting Us
+### Unity Analytics
+If you have any questions about this Privacy Policy, please contact us at [privacy@unity3d.com](mailto:privacy@unity3d.com).
+Developers: Log in to your account and navigate to the Edit My Account page to view and update your information.
+### Unity published games
+Developers: Contact your Unity publishing representative Players: Email privacy@unity3d.com to make an access request. Access requests for players of Unity games may require verification of the identity of the individual making the request.
+## 8\. Your choices about Unity's collection and use of your information
+- You always have the option to refrain from using the Service or to discontinue using the Service if you do want information collected about you.
+- You can choose to use the Service in a manner that limits the data we collect. For example, in Unity's game replay service you can create an account, but choose not to provide a photo.
+- You can access and update your information as described in the _Accessing/Updating your information_ section (above)
+- You can opt out of communications like email, by following the instructions in any marketing message you receive. However,
+    - We reserve the right to send a message confirming your opt out whether it applies to email or sms messages;
+    - Users who opt-out of marketing messages may still receive administrative, relationship, or transactional messages (for example, we might send a notice about changes to our Terms of Service or meaningful changes to the functionality of a product or service).
+- Unity Ads opt-out: You can't opt-out of receiving ads in games or apps using Unity Ads, but you can take steps to opt-out of certain personalized ads. See our Cookie and Ad Policy for more information on your choices for tracking and targeting of ads in apps on mobile devices and the options available to you.
+- Analytics opt-out: Unity Analytics does not currently offer an opt-out to Players of Developer apps. If you do not want your information collected by Unity Analytics, you may have to stop using the game or application utilizing Unity Analytics.
+- We use Google Analytics to understand how our sites are used and to improve experiences within the Service. If you want to know more about how Google Analytics works or to exercise choice in regard to the data collected by it please visit [http://www.google.com/policies/privacy/partners/](http://www.google.com/policies/privacy/partners/). In order to control the collection of data for analytical purposes by Google, you may install the Google Analytics Opt-out Browser Add-On.
+- Account Deletion: Everyplay users can request an account deletion from the User Settings page in their account. All other Users must contact privacy@unity3d.com.
+## 9\. International operations and transfers out of Switzerland and the EEA
+- Unity complies with the US-EU Safe Harbor Framework and US-Swiss Safe Harbor Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. Unity has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view our certification page, please visit [http://www.export.gov/safeharbor/](http://www.export.gov/safeharbor/). In compliance with the US-EU and US-Swiss Safe Harbor Principles, Unity commits to resolve complaints about your privacy and our collection or use of your personal information. For all inquiries or complaints regarding this Privacy Policy, including European Union or Swiss citizens, should first contact us using the information provided below. We have further committed to refer unresolved privacy complaints under the US-EU and US-Swiss Safe Harbor Principles to an independent dispute resolution mechanism, BBB EU SAFE HARBOR, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed by us, please visit the BBB EU SAFE HARBOR website for more information and to file a complaint: BBB.org/us/safe-harbor-complaints.
+- Your use of the Services may involve the transfer, storage and processing of your information to and in various countries around the world where our servers are located and our databases are operated that may have different levels of privacy protection than your country. By using the Services, you consent to your information being transferred to our facilities and to the facilities of those third parties with whom we share it as described in our Privacy Policy, except in the case of data transfers from the European Economic Area or Switzerland, which are covered under our EU-US and Swiss-US Safe Harbor certifications detailed above.
+## 10\. Safeguards
+We employ commercially reasonable measures to safeguard the collection, transmission and storage of the information we collect. These measures vary based on the sensitivity of the information that we collect, process and store and the current state of technology. Please note that no system can be guaranteed to be 100% secure. Therefore, while we strive to employ reasonable protections for your information that are appropriate to its sensitivity, we cannot guarantee or warrant the security of the information you share with us and we cannot be responsible for the theft, destruction, loss or inadvertent disclosure of your information.
+## 11\. Changes to this Privacy Policy
+We reserve the right to change our practices and this policy at any time. We may also send an email or provide notice within some or all of our offerings when this policy changes. We encourage you to check this page regularly so that you know what our current practices are.
+## 12\. California privacy rights
+- Sharing with third parties for direct marketing purposes: California residents have the right to request the identity of any third parties to whom the resident's personal information was shared, if such sharing was to enable the third party's direct marketing efforts. If you are a California resident and wish to make such a request, please submit your request to privacy@unity3d.com OR to opt out of having your personal information shared with third parties for their direct marketing purposes, please email us at privacy@unity3d.com
+- How we respond to "Do Not Track" signals: We are committed to providing you with meaningful choices about the information collected on our Services for third-party purposes, and that is why we provide information in our Cookie and Ad Policy about how to prevent the delivery of targeted ads and information in this policy about how to prevent Google Analytics from collecting information. We do not, however, recognize or respond to browser-initiated Do Not Track signals, as the Internet industry is currently still working on Do Not Track standards, implementations and solutions. To learn more about Do Not Track signals, you can visit [allaboutdnt.com](http://www.allaboutdnt.com/).
+## 13\. Links to sites and service operated by others
+The Service may contain links to other sites, applications and services. Because Unity does not operate those other sites, applications and services, we can't take responsibility for the privacy practices of the entities that operate them. We recommend that you consistently check privacy policies to understand an operator's practices. As a reminder this policy describes Unity's practices.
+## 14\. Contact us:
+- privacy@unity3d.com
+- Unity Technologies, 795 Folsom Street, San Francisco, CA 94107
+## 15\. Cookie and Ad Policy
+### What are cookies?
+Cookies are pieces of data that sites and services you use or visit can set on your browser or device and they can typically be read on future visits to learn more about the user and to personalize an experience, including the ads that are displayed to the user. "Cookies" is also a term that may be used to refer to a range of technologies that help an operator identify users and devices, which in turn can help personalize an experience, prevent fraud, store preferences, and speed up delivery of content.
+### How does Unity use cookies?
+Unity may employ cookies and related technologies described below for a variety of purposes, including:
+- to learn more about how our products and services are used and similar analytical purposes
+- to understand how users interact with our ads
+- to understand how to improve performance
+- to prevent fraud
+- to customize our products and services with more relevant content
+- to provide you with more relevant advertising
+For example, we might use a web beacon to learn whether an email message was opened or we might store preferences in a flash cookie.
+### What types of cookies and other technologies does Unity use?
+As described below Unity employs a number of technologies to provide and improve the Service. When you use the Service you consent to our use of these technologies, but you are welcome to exercise the choices described below.
+- Browser cookies: Unity uses browser cookies. Most major browser companies offer tools or settings for users that do not want cookies set or read on their devices. Please visit your browser's settings or privacy settings pages. [Cookiepedia](http://cookiepedia.co.uk/all-about-cookies) provides information about cookies generally and browser controls to manage them.
+- Beacons, pixel tags, clear gifs: Unity or its service providers or third parties advertising within the Service may use these technologies to learn the online behavior and interests of users and to personalize ads that users see. To learn more about behavioral advertising, please visit [NAI](http://www.networkadvertising.org/understanding-online-advertising/what-are-my-options).
+- Device IDs and digital fingerprinting: The Service may use one or more of a variety of unique identifiers to recognize users and their devices, including MAC Address, IDFA, Android Ad ID, and digital fingerprint, which may be comprised of several types of data, including device name, applications installed on the device, and browser characteristics. NOTE: Unity may also generate and assign a user ID when you access or use one of its products or services.
+### What are my privacy choices for advertising?
+Advertising helps to defray certain costs of providing Services, especially costs that are incurred by Unity but not recovered from users. Thus, you may not have a choice to prevent advertisements from being presented when using the Services; however, you do have choices to limit personalized advertisements that are tailored to your interests.
+If Unity delivers personalized advertising, Unity will provide notice and offer an opportunity to opt-out of such personalized advertisements.
+Developers may use other third party advertising networks. If you do not wish to receive personalized advertising that is delivered by third parties, you may be able to exercise that choice through opt-out programs that are administered by third parties, including the Network Advertising Initiative (NAI), the Digital Advertising Alliance (DAA), and/or the European Interactive Digital Advertising Alliance (EIDAA). Where applicable, you may exercise your opt-out choices at the [NAI website](http://www.networkadvertising.org/consumer/opt_out.asp), the [DAA website](http://www.aboutads.info/choices/), or the [EIAA website](http://www.youronlinechoices.eu/). Unity does not control these third-party provided opt-out processes and is not responsible for the any choices you make using these mechanisms or the continued available or accuracy of these mechanisms.
+Unity uses Google to provide advertising through the Services and on third party websites. We may use the following features based on Google Analytics for Display Advertising: Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration, and Google Analytics Demographics and Interest Reporting. To opt-out of Google Analytics for Display Advertising or customize Google Display Network ads, you can visit the [Google Ads Settings page](http://www.aboutads.info/choices/).
+### More choices regarding browser cookies and beacons and other tracking technologies
+There are several browser plugins available to users that want to be better informed about and have more control over the use of cookies and related technologies on their devices. Some popular ones are [Ghostery](https://www.ghostery.com/en/), [Abine](http://www.abine.com/index.html) and [PrivacyFix](http://www.privacyfix.com/start/install).
+### Information and choices regarding tracking and targeting on mobile devices
+Apple and Google offer the owners of devices that use their operating systems, iOS and Android, options for limiting tracking and targeting in relation to Ads.
+- Unity Ads may deliver ads that based on certain apps installed on mobile devices, such as the games on your device, it will offer players of such games an ability to opt-out. It will also check for and honor a user's previously expressed preference on iOS and Android devices to limit ad-tracking. This means that for users who have already chosen to limit ad tracking on their device, Unity Ads will not collect apps names and will not deliver targeted ads If you use an Apple device go [here](http://support.apple.com/kb/ht4228).
+- If you use an Android device navigate to the google settings page, select ads and then choose to reset your advertising ID or opt-out of personalized ads.
+- To learn about options for many large ad networks, go [here](http://www.applicationprivacy.org/expressing-your-behavioral-advertising-choices-on-a-mobile-device/).