Privacy Policy

ARCHIVED 2019-10-04, DATE APPROXIMATE · VERSION 20191004_rev01 · COMPARED WITH 20180805_rev01

Full text changes — 20180805_rev01 to 20191004_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

 For the use of our web shop you have to set up an account as described under IV. Your customer account retains your personal data for future purchases. You can change your personal data in your account's settings. To delete your account, please contact customer service at help@sciam.com. If you have made a purchase with your account, your account cannot be deleted. However, we can render your account inoperable by removing your personal information, including your email address. We will not perform any action to your account without your expressed permission. This processing is based on Article 6 sec. 1 sent. 1 lit. b.
 By statutory law we are required to retain the provided financial data in relation to transactions (including address, payment and order information) for ten years. However, after 2 years we will restrict the processing of your personal data to comply with the statutory requirements and will not process the personal data any further. Regarding this, the retention of your personal data is based on Article 6 sec. 1 sent. 1 lit. c GDPR.
 \. Newsletters
+With your email address you can subscribe to our newsletters that provide you with the latest news about our products and services if you consent to receiving such newsletters. The legal basis for this processing is Article 6 sec. 1 sent. 1 lit. a GDPR. Your email address will be retained as long as you subscribe to our newsletters.
+With your email address you can subscribe to our newsletters that provide you with the latest news about our products and services if you consent to receiving such newsletters.
+You can further sign up for our newsletter via Facebook. For this purpose, we are using Facebook Lead Ads, a service by Facebook Inc., 1601 South California Avenue, Palo Alto, CA 94304 U.S. ("Facebook"). Lead Ads makes it even easier for you to sign up for our newsletter as the form will already be pre-populated via Facebook with your data and you only need to submit the form. Of course, you have the opportunity to amend and review the data before submission. For more information on how lead ads works see here - https://www.facebook.com/business/ads/lead-ads.
+The legal basis for this processing is Article 6 sec. 1 sent. 1 lit. a GDPR. Your email address will be retained as long as you subscribe to our newsletters.
 You can unsubscribe from this service by opting out via the link provided in each newsletter.
 VI. Automated decision making
 We do not use your personal data for automated decision making which produces legal effects concerning you or similarly significantly affects you, however we do use your personal data to offer you content and services which we believe may be of interest.
 Oracle MOAT - [https://moat.com/privacy](https://moat.com/privacy)
 Google Analytics - [https://policies.google.com/privacy?hl=en](https://policies.google.com/privacy)
 Google DFP - [https://policies.google.com/privacy?hl=en](https://policies.google.com/privacy)
+Google AdWords Remarketing and Facebook Custom Audience
+In this website, we use the remarketing or "Similar audiences" feature of AdWords offered by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google"
+Google uses cookies/tracking technologies, i.e., text files that are stored on your computer and that allow us to analyze your use of our website. Information generated by Cookies/tracking technology on your use of this website (including your IP address) will be transferred to a Google server in the U.S. and stored on that server. After that, the last three digits of the IP address will be deleted by Google so that it is no longer possible to clearly match this IP address with personal data. Google has obtained a Privacy Shield Certification and agreed to compliance with the Privacy Shield Treaty between the EU and the U.S. on the collection, use and storage of personal data from EU member states, as published by the U.S. Department of Commerce. Google will use this information to analyze your use of the website, to create website activity reports for the website operators and to provide additional services in connection with the use of the website and the internet. Furthermore, Google may transfer this information to third parties, if it is required to do so in accordance with statutory provisions or if third parties process data on behalf of Google.
+Third party providers, including Google, place advertisements on websites on the internet. Third party providers, including Google, use stored cookies/tracking information to place advertisements based on previous visits of a user on this website.
+For additional information on the anonymous analysis of your search behavior please refer to:
+- https://support.google.com/analytics/answer/6004245?hl=de
+- http://www.google.com/policies/technologies/ads/
+You may object to data collection and storage for the purpose of remarketing at any time - this objection will be effective for the future, but not retroactively - by deactivating interest-based advertising in Google or by deactivating the services on the website of the Network Advertising Initiative. Note: in that case, you may not be able to use all features of this website anymore. By using this website, you grant your consent to the processing of data collected about you by Google in the manner and for the purpose described above.
+Furthermore, this Website uses retargeting tags and Custom Audience of Facebook Inc., 1601 South California Avenue, Palo Alto, CA 94304 U.S., hereinafter referred to as "Facebook".
+When you visit our web pages, remarketing tags will build a direct connection between your browser and the Facebook server. This way, Facebook learns that you have visited our web page with your IP address. This will enable Facebook to match your visit of our pages with your user account. The information obtained this way can be used to display Facebook ads. Please note that we as the provider of the webpages do not receive any information on the contents of data transferred and their use by Facebook.
+With regard to the use of Custom Audience we would like to point out that Facebook and third parties use cookies, web beacons or similar technologies to collect or gather information on this website. Based on the data gained we can make our Facebook activities more efficient and, e.g., arrange for contents or ads to be shown only to visitors of our website. The data collected this way will encrypted and transferred to Facebook and is anonymous for us, e.g., we cannot see personal data of individual users.
+For further information on the privacy policy of Facebook and Custom Audience please refer to https://www.facebook.com/about/privacy/ or https://www.facebook.com/business/a/online-sales/custom-audiences-website.
+If you do not wish your data to be collected via Custom Audience, you can deactivate custom Audience using this [link](https://www.facebook.com/about/privacy/).
 VIII. Analytics
 For statistical analyses we use the web analytics Google Analytics to collect information about the use of this site.
 **General tracking information**