Privacy Policy

DATED 2023-08-14 · VERSION 20231101_rev01 · COMPARED WITH 20231002_rev01 · ARCHIVE SNAPSHOT

Full text changes — 20231002_rev01 to 20231101_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

7474**AR Data.** If you authorize Apple's TrueDepth Camera in connection with your use of the MLB Properties, we will capture information regarding that use and we may use and disclose such information as set forth in this Privacy Policy, as disclosed when you first authorize use of Apple's TrueDepth Camera or as otherwise permissible under applicable law. Information from Apple's TrueDepth camera is used in real time-we do not store this information on our servers or disclose it to Other Companies.
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7676**Video and Audiovisual Recordings.** While you are present at facilities, games or events operated or controlled by MLB, an MLB Club, or an MLB Entity, there may be video recording, including but not limited to for telecast, security, marketing, promotional or other purposes. The terms and conditions applicable to your access to the applicable facility, game or event may include terms regarding the capture and use of video or audiovisual recordings and you should familiarize yourself with those terms. Furthermore, at certain games or events operated by MLB, an MLB Club or any MLB Entity, consent may be separately sought for the capture and use of video or audiovisual content for purposes set forth in that consent. This video or audiovisual content may be utilized by MLB, an MLB Club or an MLB Entity pursuant to this Privacy Policy to produce, exhibit, advertise or otherwise use your image, voice or likeness in any and all media now or existing in future as part of the MLB Entities' commercial, advertising and marketing activities. It may also be used to provide security services, to train personnel regarding security practices and in connection with legal action or regulatory investigation. You may also elect to provide us with Submitted Content (as defined in the [Terms of Use](https://mlb.com/official-information/terms-of-use)), and consent to their use for marketing, promotional or other purposes, and otherwise pursuant to this Privacy Policy, on certain applicable MLB Properties and/or via applicable Social Networks.
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7878**Biometric Information.** If you elect to participate in certain programs offered by the MLB Entities (e.g., Go Ahead Entry), the MLB Entities and/or their Service Provider(s) may perform a scan or collect imagery of your physical characteristics to create a unique identifier associated with you based on biometric identifiers. The terms and conditions applicable to such programs (e.g., Go Ahead Entry) may include terms regarding the capture and use of this biometric information, and you should familiarize yourself with those terms if you elect to utilize and engage with any such programs.
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80- Aggregated and Anonymous Information. We may disclose aggregated, anonymous information to any Other Company. This information is not linked to personal information that can identify you or another individual person. Amongst other reasons, this information may be disclosed for analytics advertising purposes. As with many websites, we use Google Analytics to understand how you and other visitors engage with MLB Properties. If you don't want Analytics to be used in your browser, you can install the Google Analytics browser add-on ([here](https://tools.google.com/dlpage/gaoptout)_https://tools.google.com/dlpage/gaoptout_). You can learn more about Google Analytics and privacy [here](https://support.google.com/analytics/answer/6004245)at _https://support.google.com/analytics/answer/6004245?hl=en_.
80- As with many websites, we use Google Analytics to understand how you and other visitors engage with MLB Properties, and we may enable Google Analytics advertising features to tailor certain advertisements and content delivered within the MLB Properties and/or third-party websites to you in accordance with the relevant sections of this Privacy Policy. If you don't want Analytics to be used in your browser, you can install the Google Analytics browser add-on ([here](https://tools.google.com/dlpage/gaoptout)_https://tools.google.com/dlpage/gaoptout_). You can learn more about Google Analytics and privacy [here](https://support.google.com/analytics/answer/6004245)at _https://support.google.com/analytics/answer/6004245?hl=en_.
8181- When you use the MLB Properties, we may disclose information that we may collect from you, such as your email (in hashed form), IP address or information about your browser or operating system, with our partner/service provider, LiveRamp Inc and its group companies ("LiveRamp"). LiveRamp may use MLB's first party cookie on your browser to match your disclosed information to LiveRamp's information in order to provide MLB with a pseudonymous identifier MLB uses in certain real time bidding digital advertising transactions. These Other Companies may in turn link further demographic or interest-based information to your browser. You can learn more and opt out of this use here: [https://liveramp.com/opt\_out/](https://liveramp.com/opt_out/)_https://liveramp.com/opt\_out/_.
82- Aggregated and Anonymous Information. We may disclose aggregated, anonymous information to any Other Company. This information is not linked to personal information that can identify you or another individual person. Amongst other reasons, this information may be disclosed for advertising analytics purposes.
8283- Business Transfers. As time passes, MLB Advanced Media, L.P. may disclose personal information with any person or party to whom we may transfer any of our rights or obligations under any agreement, or in connection with a sale, merger or consolidation of our business or other transfer of our assets, whether voluntarily or by operation of law, or to any person who is otherwise deemed to be our successor or transferee.
8384- Disclosure for Legal Purposes. We may be required to disclose your personal and non-personal information pursuant to judicial or governmental subpoenas, warrants or orders. If we are required to do so, we will, of course, obey the law. In addition, notwithstanding any term to the contrary in this Privacy Policy, we reserve the right to use, disclose or share your personal and non-personal information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person, violations of [MLB Terms of Use](https://mlb.com/official-information/terms-of-use) or as required by law.
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8586For customers in the EEA we are obliged to provide certain information relating to the transfer of your personal information outside the EEA. Where you have purchased a service, it may often be necessary to transfer your personal information in order to perform a contract with you. In addition, we may in some circumstances rely on your express consent. If you submit personal information to us, or to a Service Provider, via the MLB Properties, you will be voluntarily transferring this personal information to the United States, a jurisdiction which does not provide the same framework as the EEA for the protection of personal information. The same will be the case in relation to your personal information which is collected when you use MLB Properties as specified above.
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8788You may choose and control what information you provide about yourself and certain information which is automatically collected via the MLB Properties. If you do not wish to provide certain information necessary for enhanced functionality or content on the MLB Properties, please do not use such functionality or content. Remember that when you disclose information publicly online, it may be indexable by search engines or recorded by others, and any search engine index or record of your information may persist after you delete the information at the original source.
170171You may designate an authorized agent to make a request on your behalf. If you choose to do so, MLB may require you to (1) provide the authorized agent written permission to do so and (2) verify your own identity and residency directly. MLB may deny a request from an agent that does not submit proof that they have been authorized by the consumer to act on their behalf.
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172173### J. Right to Appeal
173174
174175If you are a Colorado or a Virginia resident, and MLB denies your request to exercise any of the data rights described above, you have the right to appeal our decision within a reasonable period of time after your receipt of our decision.
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176You may appeal our decision by sending an email to [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#9efaffeaffeeecf7e8fffde7def3f2fcb0fdf1f3). We will respond to an appeal within 60 days of receipt for residents of Virginia, and within 45 days of receipt for residents of Colorado. We may extend the response period by 60 additional days for residents of Colorado where reasonably necessary and, if we extend the response period, we will inform you of the extension within 45 days after our receipt of your appeal. Our response to your appeal will inform you of decisions and actions in response to your appeal, including an explanation of the reasons for the decisions.
177You may appeal our decision by sending an email to [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#e88c899c89989a819e898b91a885848ac68b8785). We will respond to an appeal within 60 days of receipt for residents of Virginia, and within 45 days of receipt for residents of Colorado. We may extend the response period by 60 additional days for residents of Colorado where reasonably necessary and, if we extend the response period, we will inform you of the extension within 45 days after our receipt of your appeal. Our response to your appeal will inform you of decisions and actions in response to your appeal, including an explanation of the reasons for the decisions.
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178179If you have concerns about the results of your appeal, you have the right to contact your state attorney general. If your appeal is denied and you are a Virginia resident, you may contact the Virginia Attorney General to submit a complaint at: [https://www.oag.state.va.us/consumer-protection/index.php/file-a-complaint](https://www.oag.state.va.us/consumer-protection/index.php/file-a-complaint)_https://www.oag.state.va.us/consumer-protection/index.php/file-a-complaint_.
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180181### K. Personal Information We Collect, Disclose, Sell, or Share of Personal Information
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182183MLB has disclosed, sold or shared personal information to parties for a business or commercial purpose in the past 12 months. MLB does not knowingly sell or share the personal information of minors under 16 years of age without affirmative authorization.
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660661If you are a resident of Illinois and you elect to participate in any program or offering requiring you to provide biometric information to any MLB Entity or its Service Provider(s), MLB will permanently destroy such biometric information, and any information directly derived from such biometric information, when the initial purpose for collecting or obtaining such information has been satisfied or within three (3) years following your last interaction with us, whichever occurs first.
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662663- **No Spyware or Adware**. We do not install any Spyware or Adware in connection with the MLB Properties, or distribute any commercial message, or authorize any third party to distribute any commercial message, by means of Spyware or Adware. "Spyware" or "Adware" is any software which has been downloaded to or installed on an Internet user's computer or device, without the user's actual consent, and facilitates the distribution of any commercial message to the user. If you feel you may have Spyware from another company installed on your machine, there are various anti-Spyware/Adware software applications available on the Internet to identify if this has occurred.
663664- **Our Security Practices**. The account information associated with the MLB Properties is password protected for your privacy and security. You choose your password for the MLB Properties so the strength of that password is determined by you. We recommend that you choose a unique password and not share your password with anyone else. In certain areas, we use industry-standard SSL encryption to protect data transmissions.
664665- **Links**. The MLB Properties contain links to other websites and products produced by MLB and to websites and products operated by unrelated Other Companies. In addition, if you click on an advertisement within the MLB Properties, you may be directed to a web page within the MLB Properties or to a third party website or product. We are not responsible for the privacy practices of third party websites or products, and we encourage you to read the privacy policies of every website and product that collects personally identifiable information from you. This Privacy Policy applies only to the MLB Properties, unless you are notified otherwise upon accessing any third party website or product, in which case the terms and conditions set forth in such notification will apply.
665- Your Nevada Privacy Rights. If you are a resident of Nevada, in accordance with Nevada Revised Statutes Chapter 603A, you may request that we do not sell certain of your personally identifiable information (your "Covered Information" as defined in NRS Chapter 603A) by sending a request to [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#dcb8bda8bdacaeb5aabdbfa59cb1b0bef2bfb3b1).
666- Your Nevada Privacy Rights. If you are a resident of Nevada, in accordance with Nevada Revised Statutes Chapter 603A, you may request that we do not sell certain of your personally identifiable information (your "Covered Information" as defined in NRS Chapter 603A) by sending a request to [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#315550455041435847505248715c5d531f525e5c).
666667- **Special Rules For Children**. Because of federal law, we are not permitted to knowingly collect any personal information from a child under the age of thirteen without the consent of that child's parent or guardian. The statements in this Privacy Policy about our collection and use of personal information also apply to our treatment of personal information from children under the age of thirteen. Some elements of the MLB Properties (e.g., shop, ticketing, and auctions) require the submission of a payment card number along with personal information in connection with a purchase; other elements of the MLB Properties (e.g., fantasy baseball) require the submission of personal information to access or use the MLB Properties. Except in certain cases where limited contact information may be collected and not retained, these elements of the MLB Properties are not available to children under the age of thirteen. If a child who we know to be under the age of thirteen and for whom we have not received parental consent attempts to utilize a service on the MLB Properties which is not available to children, he/she will not be able to access it and may receive a message which relays that he/she is not eligible for such feature. For children located in jurisdictions within the EU or EEA, where this Privacy Policy refers to consent, this will require the consent of a parent or legal guardian in relation to any person under the age specified by the law applicable to the location of the child in question.
667668- **Contact Us Regarding Privacy**. If you have questions or concerns about this Privacy Policy, you can contact us at:
668669 MLB Advanced Media, L.P.
669670 Privacy Administrator
670671 1271 Avenue of the Americas
671672 New York, NY 10020
672673 _Phone_: (646) 495-4091
673674 _Fax_: (212) 485-8111
674 _Email_: [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#395d584d58494b504f585a407954555b175a5654)
675 _Email_: [\[email protected\]](https://mlb.com/cdn-cgi/l/email-protection#6c080d180d1c1e051a0d0f152c01000e420f0301)
675676- **Notification of Changes**. If we make an important change to this Privacy Policy, we will post a notification and link within the MLB Properties so that you may review the updated Privacy Policy.