Privacy and Cookie Policy

20240901_rev01 · COMPARED WITH 20240601_rev01 · ARCHIVE SNAPSHOT, DATE APPROXIMATE

Full text changes — 20240601_rev01 to 20240901_rev01

4444We also may collect and store information locally on your device, using mechanisms like cookies, browser web storage (including HTML 5), and application data caches.
4545
4646### **D. Information Provided to Us by Third Parties**
4747
4848ⓘ We may receive information about you from third parties, such as Sony, Microsoft, Nintendo, Google, mobile platforms, or third-party authenticators that you use to sign in to our Services.
4949
50We may receive information about you contained in third-party user accounts when you use EA online Services on or through third-party gaming platforms, such as those listed below. This information is provided to EA as part of establishing or linking an EA Account, which is necessary to access EA's online services. Your use of EA online Services through these third parties indicates your agreement for the transfer of this information. Examples of information we receive when creating EA Accounts for our recently released titles are provided below. We never receive your credit card number or other financial information from these third parties as part of establishing or linking an EA Account.
50We may receive information about you contained in third-party user accounts when you use EA online Services on or through third-party gaming platforms, such as those listed below. This information is provided to EA as part of establishing or linking an EA Account, which is necessary to access EA's online services. We may also receive information from the third-party gaming platforms that you use for the purpose of delivering or analyzing the performance of EA marketing. Your use of EA online Services through these third parties indicates your agreement for the transfer of this information. Examples of information we receive when creating EA Accounts for our recently released titles are provided below. We never receive your credit card number or other financial information from these third parties as part of establishing or linking an EA Account.
5151
5252- **PlayStation®3 system, PlayStation®4 system, & PlayStation®5 console.** Sony provides information from your account for PlayStation™Network such as your Online ID, email address, country, language, friend list, date of birth, and certain preferences.
5353- **Xbox network.** Microsoft provides information such as your Gamertag, email address, country, language, friend list, date of birth, and certain preferences.
5454- **Wii / Wii U / Nintendo Switch™.** Nintendo provides (as applicable to the device you have) information such as your Mii character, nickname, Nintendo Network ID, Nintendo Account, country, language, friend list, and certain preferences.
5555
5656**Social Gaming Platforms.** When you use third-party social gaming platforms (such as Discord or Twitch) and link your EA Account, we may receive information associated with your account on those platforms. Please review the notices presented to you when linking your accounts for details on the information EA receives.
202202ⓘ We store and process your information in the United States and other countries where we operate. When we do this, we utilize technical, physical, and administrative safeguards to meet data transfer requirements set by various privacy laws, such as the European General Data Protection Regulation.
203203
204204When you access EA Services, including when available on third-party platforms, your personal information is generally collected by EA directly and processed in the United States. Personal information we collect may be subsequently stored and processed for the purposes set out in this Privacy and Cookie Policy in the United States or any other country in which EA, its subsidiaries, or third-party agents operate. By consenting to the transfer of your personal data outside of your country of residence, you acknowledge that your personal information may be transferred to recipients in the United States and other countries that may not offer the same level of privacy protection as the laws in your country of residence or citizenship.
205205
206206EA's privacy practices comply with the Asia-Pacific Economic Cooperation Cross-Border Privacy Rules System (APEC CBPR). The APEC CBPR System provides a framework for organizations to ensure protection of personal information transferred among participating APEC economies. More information about the APEC framework is available here: [https://cbprs.org](https://cbprs.org/).
207207
208EA complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://www.dataprivacyframework.gov/reserved=0). The U.S.-based subsidiaries of EA, as identified at [https://www.dataprivacyframework.gov/list](https://www.dataprivacyframework.gov/list), also adhere to the DPF Principles.
208Electronic Arts Inc., and its U.S.-based subsidiaries ("EA Inc. US"), complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. EA Inc. US has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. EA Inc. US has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit [https://www.dataprivacyframework.gov/](https://www.dataprivacyframework.gov/reserved=0). The EA Inc. US entities subject to the DPF Principles are available at [https://www.dataprivacyframework.gov/list](https://www.dataprivacyframework.gov/list).
209209
210EA is responsible for the processing of personal data it receives, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.
210EA Inc. US is responsible for the processing of personal data it receives, under the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and Swiss-U.S. DPF, and subsequently transfers to a third party acting as an agent on its behalf. EA Inc. US complies with the EU-U.S. DPF and Swiss-U.S. DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.
211211
212The Federal Trade Commission has jurisdiction over EA's compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, EA may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
212The Federal Trade Commission has jurisdiction over EA Inc. US' compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, EA Inc. US may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
213213
214In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) for more information or to file a complaint. The services of TrustArc are provided at no cost to you.
214In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, EA Inc. US commits to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF to TRUSTe, an alternative dispute resolution provider based in the United States. If you do not receive timely acknowledgment of your DPF Principles-related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) for more information or to file a complaint. The services of TrustArc are provided at no cost to you.
215215
216216Under certain conditions, more fully described on the Data Privacy Framework [website](https://www.dataprivacyframework.gov/), you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.
217217
218218## 6\. How We Protect Your Information
219219
220220ⓘ We use a range of security measures to secure and protect your information.
254254ⓘ We provide you with choice and control about our use of your information, including your ability to exercise your data privacy rights.
255255
256256We give you meaningful choices when it comes to our collection and use of your information. For example, if you no longer want to receive marketing emails from EA, you may click the unsubscribe link included in the footer of any marketing email we send.
257257
258258You can learn how to exercise any of your privacy rights by visiting our [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal.
259259
260We offer the rights below as provided by applicable law in the countries and jurisdictions in which we offer our Services. These laws include the General Data Protection Regulation (GDPR) in the European Union, and state privacy laws enacted in the United States. While we provide additional details where necessary to comply with jurisdiction-specific legal requirements, such as in our section on [Information for California Residents](https://www.ea.com/legal/privacy-and-cookie-policy), these details are illustrative and not intended to limit similar rights that may be available elsewhere.
261
260262You may appeal our decision regarding your privacy rights. To do so, please visit our [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal and click on "Other privacy enquiries".
261263
262264**Verification of account ownership.** To protect your account security and personal information, you may be asked to verify your account ownership prior to us processing your request to exercise your data privacy rights. Verification methods include being logged into your EA Account, confirming ownership and access to the email address associated with your account, and/or confirming other unique account details.
263265
264266**Authorized agents.** You can use an authorized agent to make a request to exercise your data privacy rights. Please contact us at [EA Help](https://help.ea.com/) to initiate that request. If you use an authorized agent to exercise your right to deletion, access, or correction, we will require that you verify your account ownership directly with us, unless you have provided your agent with a valid power of attorney consistent with California law that includes a comparable proof of account ownership.
265267
268270**Your right to deletion.** You may deactivate your EA Account or delete the personal information associated with your account by contacting us at [EA Help](https://help.ea.com/). If you do so, you will no longer have access to the EA games or Services associated with your account. Note that EA may retain information needed to resolve disputes, enforce our user agreements, protect our legal rights, and comply with technical and legal requirements and constraints related to the security, integrity and operation of our Services. Otherwise, we will retain your personal information for as long as reasonably necessary to provide you with, create, and improve our Services, and to comply with the law.
269271
270272**Your right to access (or "know").** You can access the personal information we hold about you, including the categories of personal information collected, where we collect it from, why and how we use it, and who may receive this information (including to whom it may be sold or shared, as those terms are defined under applicable law). The generally applicable details about our processing are provided in this Policy. With respect to the information specific to our processing of your information, you can download a copy of your EA Account information by [visiting your EA Account](https://myaccount.ea.com/cp-ui/downloaddata/index) and clicking the "Your EA Data" tab. To receive further details, please contact us at [EA Help](https://help.ea.com/).
271273
272274**Your right to correction.** You can request correction of your personal information where it is inaccurate. In some cases, we may provide self-service tools, such as those on the [EA Account customer portal](https://myaccount.ea.com/cp-ui/aboutme/index), that enable you to update some of your personal information.
273275
274**Your right to opt-out or object to certain processing.** You may opt-out of targeted advertising, or object to processing of your data based on our legitimate interests, where applicable law provides for such rights. To exercise these rights, please see further instructions in our [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal, including the Targeted Advertising Provided by Third Parties section.
276**Your right to opt-out or object to certain processing.** You may opt-out of targeted advertising, or object to processing of your data based on our legitimate interests, where applicable law provides for such rights. This right is also referred to as the ability to opt-out of the sale or sharing of your personal information, as specifically provided by applicable US state privacy laws. To exercise these rights, please see further instructions in our [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal, including the Targeted Advertising Provided by Third Parties section.
275277
276278Cookie Controls. If you are in a location whose laws may require additional choices, you can control cookies and similar technologies used on most EA sites for certain optional functional and advertising analytics and targeted advertising purposes via the banner that appears at the bottom of the webpage during your first visit. You can also disable some cookies, limit the types of cookies you allow, or set your browser to alert you when cookies are being sent. Please refer to guidance provided by your individual web browser if you'd like help in managing your cookie preferences.
277279
278CALIFORNIA RESIDENTS: You have the right to opt-out of the sale or sharing of your personal information by us for targeted advertising purposes. Please review the [My Privacy Rights](https://www.ea.com/legal/privacy-portal) portal, including the Targeted Advertising Provided by Third Parties section, regarding this right and how to exercise it.
279
280280The effect of your choice will depend on the context in which you exercise it:
281281
282282- If you opt-out of having your information shared for purposes of targeted advertising on PC and console through your EA Account, your choice will take effect for any PC and console games that you have logged into with your EA Account.
283283- If you opt-out of having your information shared for purposes of targeted advertising through one of our mobile game settings, your choice will take effect for that mobile game.
284284- If you opt-out of having your information shared for purposes of web targeted advertising through our cookies controls, your choice will take effect when visiting our websites through the browser and device on which you made that choice.
285285
286Global Privacy Control. In certain regions, we recognize an opt-out preference signal sent by your web browser (sometimes referred to as the Global Privacy Control or "GPC") as a valid request to opt-out of the sale and sharing of the personal information processed via the browser you are using. In practice this controls whether your browser loads third-party cookies on our Services' websites that are used for targeted advertising, or may otherwise be considered a "sale" of personal information. We process this signal only based on browser settings, so you would need to set them separately for different browsers on the same device and across devices. Please review the [list of browsers that support GPC and associated instructions](https://globalprivacycontrol.org/) on how to enable it. GPC does not control targeted advertising in our PC, console, or mobile games and must be changed via your account or the game's settings, as described above.
286Global Privacy Control. In certain regions, we recognize an opt-out preference signal sent by your web browser (sometimes referred to as the Global Privacy Control or "GPC") as a valid request to opt-out of the sale and sharing of the personal information processed via the browser you are using. In practice this controls whether your browser loads third-party cookies on our Services' websites that are used for targeted advertising, or may otherwise be considered a sale or sharing of personal information. We process this signal only based on browser settings, so you would need to set them separately for different browsers on the same device and across devices. Please review the [list of browsers that support GPC and associated instructions](https://globalprivacycontrol.org/) on how to enable it. GPC does not control targeted advertising in our PC, console, or mobile games and must be changed via your account or the game's settings, as described above.
287287
288288You have a right not to receive discriminatory treatment for the exercise of these privacy rights.
289289
290290## 9\. Third-Party Services
291291
292292ⓘ Our websites and Services may contain ads or links to third-party services and sites.
319319- If you participate in our user experience research, we may collect financial information (such as bank accounts), health-related information and video footage of your gameplay, as well as your recorded image throughout the session.
320320
321321We may collect and disclose other categories of personal information to the extent that you provide them through in-game chat, forums, or through our player support channels.
322322
323323Collection, use, and disclosure of this information is made for one or more of the business or commercial purposes listed in [Section 3: How We Use Your Information](https://www.ea.com/legal/privacy-and-cookie-policy).
324324
325The following categories of personal information may be "sold" or "shared" as those terms are defined under the CCPA, for purposes of targeted advertising:
325The following categories of personal information may be "sold" or "shared," as those terms are defined under the CCPA, for purposes of targeted advertising:
326326
327327- Identifiers; such as a real name, user name, account name, email, online identifiers, device identifiers, IP address, or mobile device identifiers;
328328- Characteristics of Protected Classifications under state or federal law; such as age or gender;
329329- Commercial Information; such as products or services interaction and purchase history;
330330- Internet or Electronic Network Activity information; such as, browsing history, search history, and information regarding interactions with our games, websites, applications, and/or advertisements;
331331- Approximate (coarse) geolocation data; such as location data derived from IP address or device settings;
332332- Audio or Electronic information; such as when you play our games, play certain multiplayer modes, use chat features, or participate in competitive game modes or live events;
333333- Inferences; such as consumer preferences drawn from the above.
334334
335335This information may have been sold or shared with our advertising partners for the purposes described in the respective paragraph of [Section 4: Who May Receive Your Information.](https://www.ea.com/legal/privacy-and-cookie-policy)
336336
337We do not "sell" or "share," as those terms are defined under the CCPA, personal information of consumers under 16 years of age.
337We do not "sell" or "share," as those terms are defined under the CCPA, personal information of consumers under 16 years of age. We also only use or disclose "sensitive personal information," as defined under the CCPA, for the purposes specified in Section 7027(m) of the [California Consumer Privacy Act Regulations](https://cppa.ca.gov/regulations/pdf/cppa_regs.pdf).
338338
339339We retain the information we collect for as long as necessary to provide our Services, and we may retain that information beyond that period if necessary for legal, operational, or other legitimate reasons.
340340
341Please review [Your Choices](https://www.ea.com/legal/privacy-portal) related to the sale and sharing of your personal information for purposes of targeted advertising.
341Please review [Your Choices](https://www.ea.com/legal/privacy-portal) related to the sale and sharing of your personal information for cross-context behavioral advertising purposes (also known as targeted advertising).
342342
343343For additional details, please review our overall [Privacy and Cookie Policy](https://www.ea.com/legal/privacy-and-cookie-policy).
344344
345345### **B. Supplemental California Privacy Notice**
346346
347347Please see below for more details about how we process your personal information, incorporating the notice immediately above.
350350
351351- The categories of sources from which the personal information may have been collected are listed in [Section 1: Information We Collect](https://www.ea.com/legal/privacy-and-cookie-policy).
352352- The categories of third-party recipients to which the personal information may be disclosed are listed in [Section 4: Who May Receive Your Information](https://www.ea.com/en-us/legal/privacy-and-cookie-policy).
353353
354354### C. Your Rights
355355
356Please see [Section 8: Your Choices and Controls](https://www.ea.com/legal/privacy-and-cookie-policy) for a summary of your California privacy rights and how to exercise them.
356Please see [Section 8: Your Choices and Controls](https://www.ea.com/legal/privacy-and-cookie-policy) for a summary of your California privacy rights and how to exercise them. This includes the right to opt-out of the sale or sharing of your personal information for cross-context behavioral advertising purposes (also known as targeted advertising), as further described in the subsection regarding _Your right to opt-out or object to certain processing_.
357357
358358## 11\. Changes to Our Policy
359359
360360ⓘ This policy will be updated from time to time and we will notify you of material changes.
361361
362362We may occasionally update this privacy policy. When we do, we will revise the "last updated" date at the bottom of the policy. If there are material changes to this policy, we will use reasonable efforts to notify you either by prominently posting a notice of such changes before they take effect or by directly sending you a notification.
376376- [UK authority](https://ico.org.uk/global/contact-us/).
377377
378378Where appropriate, your local data protection authority may also forward the matter to the Department of Commerce or FTC for consideration.
379379
380380If you have an unresolved concern over our data practices that we have not addressed satisfactorily, please contact our [U.S.-based third-party dispute resolution provider](https://feedback-form.truste.com/watchdog/request) (free of charge).
381381
382**Last Updated: May 1, 2024**
382**Last Updated: August 23, 2024**
383383
384384## Available in additional languages:
385385
386386- [العربية (Arabic)](https://tos.ea.com/legalapp/WEBPRIVACY/US/ar/PC/)
387387- [Ελληνικά (Greek)](https://tos.ea.com/legalapp/WEBPRIVACY/US/el/PC/)
388388- [हिन्दी (Hindi)](https://tos.ea.com/legalapp/WEBPRIVACY/US/in/PC/)