CapCut Cookies Policy

ARCHIVED 2026-02-01, DATE APPROXIMATE · VERSION 20260201_rev01 · COMPARED WITH 20260101_rev01

Full text changes — 20260101_rev01 to 20260201_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

 The types of cookies that the CapCut Services and our partners use cookies can be classified into the following categories:
 **3.1. Safety and security**
 Below are some examples of the cookies we use for safety and security, and their retention periods.
+- We use "waftokenid" amd "ttid" (retained for 1 year)
+● We use "waftokenid" amd "ttid" (retained for 1 year)
 **3.2 Functionality and customisation**
 Some cookies make the CapCut Services work better. They also let us customise the CapCut Services to your preferences. For example, we can display it in your preferred language.
 Below are some examples of the functionality and customisation cookies we use, examples of their purposes, and their retention periods.
+- We use "cms\_app\_name" to remember your login details and status while you browse the CapCut Services (retained for the length of your session on the CapCut Services).
+- We use "capcut\_locale" to record the country from which you visit the CapCut Services to identify the local language (retained for 1 year).
+● We use "cms\_app\_name" to remember your login details and status while you browse the CapCut Services (retained for the length of your session on the CapCut Services).
+● We use "capcut\_locale" to record the country from which you visit the CapCut Services to identify the local language (retained for 1 year).
 **3.3 Analytics and research**
 The CapCut Services use first-party and third-party cookies to help us understand your use of the CapCut Services and their features. They show which pages you view and how you interact with them. This information lets us measure and fix any errors on the CapCut Services to improve your experience. We also use the information obtained via these cookies to test design ideas. It helps us understand user activity and patterns. This, in turn, improves the CapCut Services and their features. Below are examples of some of the analytics cookies we and our Partners use, examples of their purposes, and their retention periods.
+- We use Google Analytics ([https://policies.google.com/privacy](https://policies.google.com/privacy)) on the CapCut and CapCut Commerce Pro websites to analyse usage of these CapCut Services (retained for 13 months).
+- We use Microsoft Bing Ads ([https://www.microsoft.com/en-us/privacy/privacystatement](https://www.microsoft.com/en-us/privacy/privacystatement)) on the CapCut website to analyze website traffic, understand the number of page views and unique visitors, and for other operational purposes (retained for 2 years).
+● We use Google Analytics ([https://policies.google.com/privacy](https://policies.google.com/privacy)) on the CapCut and CapCut Commerce Pro websites to analyse usage of these CapCut Services (retained for 13 months).
+● We use Microsoft Bing Ads ([https://www.microsoft.com/en-us/privacy/privacystatement](https://www.microsoft.com/en-us/privacy/privacystatement)) on the CapCut website to analyze website traffic, understand the number of page views and unique visitors, and for other operational purposes (retained for 2 years).
 **3.4 Advertising and measurement**
 The CapCut Services use first-party and third-party cookies for advertising purposes. This includes personalising ads (depending on your settings) based on your browsing habits and profile, and your off-app activity. We and our Partners also use cookies to measure ads' performance on the CapCut Services.
 Below are examples of the advertising and measurement cookies we and our Partners use, examples of their purposes, and their retention periods.
+- We use Google Ads ([https://policies.google.com/privacy](https://policies.google.com/privacy)) on the CapCut and CapCut Commerce Pro websites to measure the performance of ads on the CapCut Services, including by tracking user actions in response to ads, and visits to an advertiser's website or purchases (retained for 2 years).
+- We use Microsoft Ads (Bing Ads) on the CapCut website to enhance our marketing strategies, including tracking the conversions of ads, building targeted audiences, optimizing ads on third-party websites and apps for current and future visitors, and remarketing to those who have already interacted with our websites or ads (retained for up to 13 months).
+- We use Google Tag Manager ([https://support.google.com/tagmanager/answer/9323295?hl=en](https://support.google.com/tagmanager/answer/9323295)) on the CapCut Commerce Pro website to store information regarding your clicks on certain ads (retained for 2 years).
+● We use Google Ads ([https://policies.google.com/privacy](https://policies.google.com/privacy)) on the CapCut and CapCut Commerce Pro websites to measure the performance of ads on the CapCut Services, including by tracking user actions in response to ads, and visits to an advertiser's website or purchases (retained for 2 years).
+● We use Microsoft Ads (Bing Ads) on the CapCut website to enhance our marketing strategies, including tracking the conversions of ads, building targeted audiences, optimizing ads on third-party websites and apps for current and future visitors, and remarketing to those who have already interacted with our websites or ads (retained for up to 13 months).
+● We use Google Tag Manager ([https://support.google.com/tagmanager/answer/9323295?hl=en](https://support.google.com/tagmanager/answer/9323295)) on the CapCut Commerce Pro website to store information regarding your clicks on certain ads (retained for 2 years).
 **4\. How you can control cookies**
 **Cookie preferences**
 Some of the cookies that we use are essential to operate the CapCut Services. As a result, you cannot control the use of such cookies.
 [https://pippit.capcut.com/cookie-settings](https://pippit.capcut.com/cookie-settings)
 **Your web browser settings**
 Most browsers will also allow you to choose the level of privacy settings you want. You can control your cookies and local storage settings, like:
+- See what cookies or other locally stored data you have and delete them on an individual basis;
+- Block third-party cookies;
+- Block cookies from particular sites;
+- Block all cookies from being set; or
+- Delete all cookies/site data.
+● See what cookies or other locally stored data you have and delete them on an individual basis;
+● Block third-party cookies;
+● Block cookies from particular sites;
+● Block all cookies from being set; or
+● Delete all cookies/site data.
 For more information on how to manage the most popular browsers, see below:
+- Google Chrome: [https://support.google.com/chrome/answer/95647?hl=en](https://support.google.com/chrome/answer/95647)
+- Safari: [https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac](https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac)
+- Internet Explorer: [https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies](https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies)
+- Edge: [https://support.microsoft.com/en-gb/help/4027947/microsoft-edge-delete-cookies](https://support.microsoft.com/en-gb/help/4027947/microsoft-edge-delete-cookies)
+- Firefox: [https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer](https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer)
+● Google Chrome: [https://support.google.com/chrome/answer/95647?hl=en](https://support.google.com/chrome/answer/95647)
+● Safari: [https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac](https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac)
+● Internet Explorer: [https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies](https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies)
+● Edge: [https://support.microsoft.com/en-gb/help/4027947/microsoft-edge-delete-cookies](https://support.microsoft.com/en-gb/help/4027947/microsoft-edge-delete-cookies)
+● Firefox: [https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer](https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer)
 **Device Settings**
 You can also adjust your Cookie preferences via the privacy settings on the device you are using.
 **Your Personalized Ad Settings**