BuzzFeed Privacy Policy

ARCHIVED 2017-07-01, DATE APPROXIMATE · VERSION 20170701_rev01 · COMPARED WITH 20170401_rev01

Full text changes — 20170401_rev01 to 20170701_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

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155155**• Essential Cookies**
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157157Session cookies are also used by us or our service providers to determine whether you have viewed this Cookie Notice or our [Cookie Consent Tool](http://info.evidon.com/pub_info/3705) and to allow for the frequency capping of the cookie on-site notice (an on-site cookie notice at the bottom of the landing page that informs you that cookies are used on the Site and how to enable and disable them). In addition, we use session cookies to remember the choices you make on the Site. You may reject or disable session cookies by altering the cookie function of your browser. The "help" portion of the toolbar on most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. We strongly recommend that you leave cookies active, because they enable you to take advantage of the most attractive features of our services.
158158
159159**• Advertising Cookies**
160Third party cookies listed in the [Cookie Consent Tool](http://info.evidon.com/pub_info/3705) are used for web advertising purposes, such as to understand your use of the Site and your online activities, and to present you with relevant BuzzFeed offers and advertisements tailored to your interests, including on the basis of your selected country or language. We also partner with ad networks that use web beacons to customize relevant content to you on third-party websites. Web beacons enable ad networks to serve targeted advertisements to you when you visit other websites. Because your web browser must request these advertisements and web beacons from the ad networks' servers, these companies can view, edit or set their own cookies, just as if you had requested a web page from their site.
160Third party cookies listed in the [Cookie Consent Tool](http://info.evidon.com/pub_info/3705) are used for web advertising purposes, such as to understand your use of the Site and your online activities, and to present you with relevant BuzzFeed offers and advertisements tailored to your interests, including on the basis of your selected country or language. We also partner with ad networks that use web beacons to customize relevant content to you on third-party websites. These partnerships allow ad networks to use web beacons enable ad networks to serve targeted BuzzFeed content and advertisements to you when you visit other websites. Because your web browser must request these advertisements and web beacons from the ad networks' servers, these companies can view, edit or set their own cookies to provide the BuzzFeed content and advertisements, just as if you had requested a web page from their site.
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162162Advertising cookies collect the following information: unique identification assigned to your device; IP address; device and browser type; operating system; referring URLs; content viewed or other actions taken on the Site; time and date of those actions; and country information. You may adjust your preferences with respect to cookies placed and accessed on your device through the [Cookie Consent Tool](http://info.evidon.com/pub_info/3705).
163163
164164**• Performance Cookies and Web Beacons**
165165Third-party persistent cookies, as well as web beacons, are used for web analytics purposes for our exclusive use; i.e., for managing and improving the performance and design of the Site. In addition, to increase the effectiveness of ad delivery, we may deliver a web beacon from an ad network to you through the use of our services. Web beacons allow ad networks to provide anonymized, aggregated auditing, research and reporting for us and for advertisers.
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